The 29th Bologna Motor Show featured the Fiat Idea 5Terre, a show car that is distinctive for its ability to appeal across the board.

The model combines the dynamic and functional appearance of an SUV (Sport Utility Vehicle) with the modularity and internal flexibility of an MPV (Multi Purpose Vehicle).

This concept made its public debut at the Geneva Salon in March, before reappearing during the autumn at the Paris Mondial de l'Automobile. On both occasions it was very well received by show visitors and press alike.

The Fiat Idea '5Terre' sets out to combine a stylish shape with typical off road features, a design and styling approach that will make for interesting products in the future and will affect the SUV - MPV segments in particular.

The model's name reflects this striving for balance between form and content. The Cinque Terre is one of the most famous Mediterranean coastal areas, a strip of land suspended between the sea and the sky where uncontaminated nature has coexisted for centuries with the work of man.

And for one thousand years these small villages in Liguria, perched on sheer cliffs and surrounded by green hills, have taught us that the balance between opposites is not only possible but often produces results of stunning beauty.

The show car that was on view in Bologna may be seen in the intricate streets of a European metropolis but also on desert tracks or amid border landscapes.

This means that the show car is the ideal solution for a modern motorist who is part of a society in which technology has accustomed him to see the 'multipurpose' value of objects. As a result, the car becomes a versatile product that can adapt to different activities: work to relaxation, culture and leisure time. In other words, the car must evolve with the motorist who does not accept compromise.

Photos: Carlo Ombello