06.05.2005 FURTHER DETAILS ON THE ALFA ROMEO 159 ARE UNVEILED, AS THE COUNTDOWN FOR ITS EUROPEAN SHOWROOM DEBUT GETS UNDERWAY

The year 1997 will remain forever engraved in the long and fascinating history of Alfa Romeo. It was in this year when Alfa Romeo launched their Alfa 156, a highly acclaimed sporting luxury saloon which literally rewrote the standards of D-segment European cars overnight. The Alfa 156 offered an innovative and charismatic design, revolutionary technology (the first diesel to be marketed with Common Rail technology) and a new generation of gearboxes including the Ferrari Formula 1 derived Selespeed system. Within its eight year production span, the Alfa 156 won many awards, including the coveted Car of The Year in 1997, not to mention winning over the hearts of thousands of satisfied customers world-wide, many of whom were first-time clientele for Alfa Romeo. The Alfa 156’s replacement, the recently unveiled Alfa 159, has therefore been planted with a weighty sum of expectations to live up to.

Penned by Giorgetto Giugiaro, the Alfa Romeo 159 inaugurates the new style of Alfa Romeo, first seen on the Italdesign Giugiaro Brera concept car in 2002. It embodies fluid lines with elegant, muscular flanks and a prominent grille to ensure the continuity of sporting elegance specific to the many famous models produced by the Milanese marque.

With generous dimensions (4.600 mm long, 1.828 mm wide and 1.417 mm high) and exceptional build quality to meet the most demanding standards, the Alfa 159 is poised to attack the sales of its direct German rivals: namely the BMW 3 Series and the Audi A4.

The Alfa 159's interior is predominantly focused towards the driver. The driving position is perfect, the controls have a quality touch and all instrumentation is angled towards the driver’s line of view. On top of this, the choice of interior materials is set to an exceptionally high standard, and the design has no fewer than 12 storage areas. Leg space has been improved and the boot capacity has been increased to 405 litres (compared to 378 litres for the Alfa 156).

Thanks to its new platform, the Alfa Romeo 159 offers the best torsional rigidity within its category (182.000 Kgm/rad compared to 153.400 Kgm/rad for the previous BMW 3 Series). A new suspension system with quadrilateral arms at the front and a multilink setup at the rear ensures the Alfa 159 with excellent road-holding, increased stability as well class-leading turn-in, even at remarkably high speed.

Sound proofing has also been improved, which is partly due to the new architecture of the door frame design which reduces wind noise in a drastic way. The glass has also been thickened to 5 mm against 4 mm on the Alfa 156.

With a 5-star Euro NCAP safety rating, the Alfa Romeo 159 has all of the latest innovations in terms of active and passive safety: 8 airbags (front airbags for driver and passenger, sidebags, curtain airbags front and rear, kneebags for both driver and passenger), seatbelt reminder sound, seatbelt pretensioners, anti-whiplash headrests, retractable pedals during frontal impact, Fire System Prevention, ABS / ASR / VSC.

A lot of new equipment can be found on the Alfa 159 range: electronic keycard (with engine start / stop button), central console with coolbox, automatic Tri-zone Air-conditioning, digital tyre pressure guage, parking sensors at the front and rear, 6.5" colour TFT screen for satellite navigation, voice recognition, blue tooth, etc.

More equipment includes: folding rear seats, interior inserts from aluminium or genuine wood, electrically operated seats, bi-xenon headlights (with increased visibility of 300% compared to traditional headlights), Rear Entertainment Kit, etc.

The Alfa Romeo 159 will have a number of engines available from the start of its dealer launch, all of which ensure optimal performance in terms of power and torque. There will be three aluminium-block petrol engines using the latest JTS direct injection and Twin Phaser technology. These engines are the 1.9 JTS, the 2.2 JTS and the 3.2 JTS. The 3.2 JTS will only be available with integral four-wheel-drive. Alongside the petrol engines, there will also be three diesel engines available with Multi-Jet Common Rail technology, variable turbo geometry and Diesel Particulate Filters. These diesel engines come in the form of the proven 1.9 8V / 16V and 2.4 20V units. The 2.4 JTD M-JET 20V will be available with both two- and four-wheel drive.

All of the engines meet EURO 4 standards, but even more impressive are the diesel engines which meet EURO 5 standards due to their Diesel Particulate Filter technology. EURO 5 standards will remain valid until 2010 for automotive manufacturers.

Engines and equipment levels:
 

Fuel

Impression

Progression

Distinctive

Petrol

1.9 JTS (6M)

1.9 JTS (6M)

 

2.2 JTS (6M / Selespeed)

2.2 JTS (6M / Selespeed)

 

 

3.2 JTS Q4 (6M / 6A)

Diesel

1.9 JTD M-JET 8V (6M)

1.9 JTD M-JET 8V (6M)

 

 

1.9 JTD M-JET 16V (6M/6A)

1.9 JTD M-JET 16V (6M/6A)

 

 

2.4 JTD M-JET 20V (6M / 6A)

 

The new Alfa Romeo 159

Unveiled to a huge audience at the Geneva International Motor Show in March, the Alfa Romeo 159 is now eagerly awaited in Alfa Romeo dealerships across the globe. Initially 3 petrol  and  3  diesel  engine  versions  are  to  be  available


The Alfa Romeo 159 will be at dealerships throughout Europe within 3 months, ready to take on German D-segment  rivals  such  as  the  BMW  3  Series  and   Audi   A4


Performance figures
 
Gearbox Engine 0-100 km/h (s) Top speed (km/h)
Automatic 3.2 JTS Q4 7.0 240
  2.4 M-JET 20V 8.5 228
       
Manual 3.2 JTS Q4 6.2 250
  2.2 JTS 8.0 232
  1.9 JTS 9.5 215
  2.4 M-JET 7.8 230
  1.9 M-JET 16V 9.0 210
  1.9 M-JET 8V 10.5 200

Pricing

Whereas the pricing of the Alfa 159 has not yet been decided by the management in Turin, a minimum average price increase of 7% over the Alfa 156 is expected.

Engine introduction schedule

Fuel

Engine

Gearbox

Introduction

Petrol

1.9 JTS

6M

September 2005

 

2.2 JTS

6M

September 2005

 

3.2 JTS

6M

December 2005

 

1.8 MPI

5M

March 2006

 

3.2 JTS

6A

June 2006

 

2.2 JTS

6A

June 2006

            

Diesel

1.9 JTD M-JET 16V

6M

September 2005

 

1.9 JTD M-JET 8V

6M

October 2005

 

2.4 JTD M-JET 20V

6M

October 2005

 

2.4 JTD M-JET 20V

6A

March 2006

 

1.9 JTD M-JET 16V

6A

June 2006

Options for the Impression model, January 2006

Option

Code

Introduction

Parking sensors rear

52b

October 2005

Blue tooth and voice recognition

55g

October 2005

SATNAV with colour display

4cu

October 2005

Leather sports interior

180

November 2005

     

Leather sports interior “full option”

788

November 2005

TI Pack

058

January 2006

Exterior Sport Pack

751

January 2006

Interior Sport Pack

618

January 2006

Luxury Pack

4DD

January 2006

Aluminium Pack

4B5

January 2006

Utility Sedan Pack

4A9

January 2006

Wooden steering wheel

332

January 2006

Digital tyre pressure gauge

365

January 2006

     

Blue tooth and voice recognition with off-board navigation

55y

February 2006

Launch plan

The pan-European launch campaign for the new Alfa 159 will start rolling out early next month, ratcheting up to a formal autumn sales debut.

The first week of June will see Alfa Romeo launch an internet advertising and awareness-building campaign, and the delivery of sales literature, including the finalised price structure, to the dealers network. Meanwhile mid-June will see the Alfa 159 officially presented to the press.

A week later, on 20th June, there will be a special convention in Munich, while the end of that month will see the first cars, for promotional use, arriving with the importers across Europe.

These cars will be then used for a series of high-profile events. For example the Belgium importer will use three high-class locations in Northern Belgium, Brussels, Southern Belgium to present the Alfa 159 to a wide, discerning public.

All these high-profile events will lead up to a full-blown showroom debut for the Alfa 159, and the starting of deliveries to initial customers, scheduled to kick off at the beginning of September 2005.