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					At 10am this 
					morning, at the Quirinale Palace in Rome, President of the 
					Republic Carlo Azeglio Ciampi will light the Torino 2006 
					Torch and will deliver it to the first Italian torchbearer, 
					Stefano Baldini. Senator Sergio Pininfarina, Chairman 
					Pininfarina Group, will attend the ceremony which is the 
					starting point of the Torch relay across the peninsula.  
					 
					Just a few days ago, the Torch designed, engineered and 
					manufactured by Pininfarina received the “Lorenzo il 
					Magnifico” award , the highest recognition of the Biennale 
					of the Contemporary Art in Florence with the following 
					motivation: ”Lorenzo de Medici ‘Il Magnifico’ bows before 
					the beauty of pure synthesis of the Olympic Torch born from 
					the multiform Turin-type genius and from the sublime Master 
					of design, Pininfarina”. The Olympic Torch is still on show 
					at the Fortezza da Basso in Florence throughout the 
					manifestation.  “This award testifies that we are able 
					to make objects that are both good-looking and with high 
					performance” stated Andrea Pininfarina, CEO Pininfarina 
					Group. “The Torch has a close relationship with the car 
					because for us the design is aesthetics applied to the 
					function and to the use”.  
					 
					The Torch is a Pininfarina’s competence-concentrated 
					product. Pininfarina is Official Supplier of Torino 2006 
					with a significant economic investment. According to the 
					agreement signed with Toroc, in fact, Pininfarina is 
					responsible for the design, the engineering and the 
					manufacturing of 12.000 numbered Torches of the Olympics and 
					125 for the Paralympic Games, free of charge. Compared to 
					the Torch of Athens 2004, the flame designed by Pininfarina 
					had to respect requirement far stricter. The performances 
					required by Toroc, suggested also by the problems come up 
					with the Athens’ Torch, had leaded to prefer a fine-looking 
					flame with great visibility and resistance to a more fragile 
					and light one.  |