The Mugello
International Circuit (Florence, Italy) hosted the Ferrari
World Finals, the traditional event that closed the Prancing
Horse's sports season, from Wednesday 19 to Sunday 23
October.
Events included the final rounds of the season for the
Italian, European and American Ferrari 360 Challenge Pirelli
Trophy series, along with the usual final race to decide the
outright champion on a world level. It also marked the
unveiling of the new F430 Challenge, which will be used in
the Ferrari one-make series as from next year. Also on the
Tuscan track was the 2005 grand finale for the Shell Ferrari
Maserati Historic Challenge, also open to the historic cars
from the Trident marque. Completing the busy programme was
an exhibition of the single-seaters prepared by the F1
Clienti department at Maranello and a demonstration from
Scuderia Ferrari providing the highpoint of the final day.
To support the World Finals, Ferrari invited Enzo customers
to bring their cars to Mugello for the world's largest
gathering of Enzo Ferraris, with 50 cars on track on both
Saturday and Sunday.
Ferrari GB invited seven Enzo customers to participate in
the weekend's events, with the cars being prepared by
Ferrari GB technicians prior to being transported to Italy.
Each car also had a Union Flag applied to the roof of the
car to clearly identify the UK contingent. The UK Enzo
Ferraris also sported Fiorano Ferrari branding on the side
of the cars to showcase the new marketing programme recently
launched by Ferrari GB for Ferrari customers.
Massimo Fedeli, Managing Director for Ferrari GB, commented,
"The Ferrari World Finals is the culmination of a fantastic
year for Ferrari in the UK, with another record year for
sales, an impressive performance in the 360 Challenge in
only our first year, and the launch of our new customer
driving programme, Fiorano Ferrari.
|
|
To support the World Finals, Ferrari invited Enzo
customers to bring their cars to Mugello for the
world's largest gathering of Enzos, with 50 cars on
track over the weekend |
|
|
|
Ferrari GB
invited seven of its customers to participate in last
weekend's first-ever Enzo rally being held in Italy, each of
the UK cars carrying the Union Flag applied on
to the roof |
|
"The seven Enzo Ferraris we have invited to the World Finals
demonstrate our customers' passion and enthusiasm for
Ferrari, and we are privileged to have been trusted with so
many rare and valuable cars."
Fiorano Ferrari is a new programme of exclusive events for
Ferrari customers, with access to a range of driving and
lifestyle activities which allow Ferrari customers
unrivalled access to the inner world of Ferrari. Customers
who purchase a new Ferrari in the UK (from January 2005 from
a franchised dealer) automatically become members of Fiorano
Ferrari and are invited to participate in a Performance
Driving Experience - a complimentary half-day driving
programme which takes place regularly at some of the UK's
leading motor racing circuits.
Members can also upgrade their membership to 'Corse' level,
which takes the Ferrari ownership and driving experience to
the ultimate level. Fiorano Ferrari Corse members receive
their own personalised racing overalls, helmet, racing boots
and driver's log to keep a record of their Fiorano Ferrari
driving tuition. Corse membership is also available to all
existing Ferrari owners. Fiorano Ferrari Corse members have
access to the only official fleet of Ferrari F430 and
competition-specification Ferrari 360 Challenge cars
available outside of Italy, for exclusive driving activities
at world-class racing circuits. The Union Jack and other
vehicle graphics were made possible thanks to 3M film.
|
|
|