Alfa Romeo will
display two of the most acclaimed new cars in the world, the
Alfa Romeo 159 and the Alfa Romeo Brera, at the Brisbane
International Motor Show (3-12 March 2006) prior to their
Australian launch later this year, along with the living
proof that performance and diesel economy can go hand in
hand, with the Alfa Romeo 147 JTD. "The Alfa Romeo display
at the Brisbane International Motor Show will provide
further proof of the depth and breadth of Alfa Romeo design,
styling and technology expertise," says David Stone, General
Manager for Alfa Romeo in Australia. "On one hand there will
be the supreme styling of the Brera and 159, supported by
technology than will ensure they perform as well as they
look. On the other hand there is the unique blend of
performance and economy provided by the new Alfa Romeo 147
JTD, fitted with one of the most advanced turbo diesel
engines in the world and housed in another Alfa Romeo
acclaimed for its styling and beauty."
Due to go on sale in Australia in the middle of 2006, the
Alfa Romeo 159 is the first of a whole family of new Alfa
Romeo cars that will arrive over the next two years and
which includes the acclaimed Alfa Romeo Brera. The Alfa
Romeo 147 JTD is the first diesel Alfa Romeo to be offered
in Australia and is the forerunner of a diesel push by Alfa
that will see most models in the range offer a diesel
variant within the next two years. Also featured on the Alfa
Romeo stand at the Brisbane Motor Show will be the Alfa
Romeo 147 Ti, a new sporting variant of the 147. "This year
will be the busiest for Alfa Romeo in Australia since the
brand returned in 1998," says David Stone, General Manager
for Alfa Romeo in Australia. "Replacing the Alfa 156, one of
the most successful Alfa Romeos of all time, will be tough
task, but 159 developed the unique style of the 156, added
more features and performance and will offer versions that
have not previously been available in Australia. It is
ideally positioned, therefore, to exceed the sales
performance of the Alfa 156 and find its own place in the
record books."
Born from Alfa's long, acknowledged experience in the
production of prestigious sports saloons, the Alfa 159 is
the result of innovative design and technology developed by
an international team that has succeeded in combining
performance and formerly irreconcilable targets - extremely
entertaining driving, outstanding performance and
distinctive styling - with outstanding levels of safety,
comfort and build quality, without compromise.
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Alfa Romeo, a name synonymous with performance and
style, now also means economy with the launch of the
Alfa Romeo 147 JTD (seen above at the Melbourne
Motor Show this week), a turbo diesel version of
Alfa Romeo's award-winning hatch back that provides
a unique blend of performance and economy. |
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Alfa Romeo will display two of the most acclaimed
new cars in the world, the Alfa 159 and the Alfa
Brera (seen above, at the Melbourne Motor Show this
week), at the Brisbane International Motor Show
(3-12 March) prior to their Australian launch later
this year. |
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Alfa Romeo, a name which has always been synonymous with
performance and style, now also means economy with the
launch of the Alfa Romeo 147 JTD in Australia, a turbo
diesel version of Alfa Romeo's award-winning hatch back that
provides a unique blend of performance and economy. "The
great news is the 147 JTD uses little more than half the
fuel of the already frugal 147 Twin Spark, but the real
surprise is that it is also quicker," says David Stone,
General Manager of Alfa Romeo in Australia. "This remarkable
engine doesn't just have more torque than the 2.0 petrol
147; it has more toque than the most powerful Alfa Romeo
engine, the 3.2 litre V6 in the GTA and that means storming
performance and remarkable get up and go in every gear."
The fact that the 147 JTD offers such a useful blend of
performance and economy comes as no surprise in Europe.
Diesel versions of Alfa Romeo's range of stylish sedans,
coupes and Sportwagon models account for 76 per cent of
overall sales. Indeed, in the most stylish model, the GT,
diesels account for more then 80 per cent of sales and it's
the same engine that is now available in Australia in the
Alfa 147. Which just leaves one question: The price. The
recommended retail price of AUS$39,990 should not just be
contrasted with the price of the Alfa 147 Twin Spark. It has
to be remembered that the Alfa Romeo 147 JTD offers superior
performance, as well as economy and a six speed gearbox, so
it truly is variant that sits above its petrol counterpart.
"Alfa Romeo 147 JTD owners really can have their cake and
eat it," says David Stone. "On one hand they have economy
and emissions that can put to shame most basic economy cars,
while on the other there is sports car performance. All of
this is then wrapped up in a car that oozes style and
charisma. The cream on the cake is that it is also lavishly
equipped and comes at a price that only Alfa Romeo can
offer. With this combination, the question has to be asked,
how long before diesel dominates Australian Alfa sales, as
it does in Europe?"
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