22.06.2006 THE FIAT TOPOLINO CELEBRATES ITS 70TH BIRTHDAY AT MIRAFIORI

On Saturday, June 17, over two hundred Fiat 500 Topolinos invaded the streets of Turin in a parade organised to celebrate the seventieth birthday of this little runabout, which was launched between the Wars and was an enormous success both on the market and in the Italian public’s imagination.

Their reunion in the Italian car capital would not have been complete without a visit to Mirafiori, the plant which contributed so greatly to the growth of motorisation in Italy during the country’s economic boom. For most of the cars that took part in Saturday’s event, it was actually a return, because they had been built on the plant’s assembly lines many years before.
 

FIAT TOPOLINO

FIAT TOPOLINO

FIAT TOPOLINO


The caravan of Topolinos entered the Mirafiori plant via by Gate 3 and parked near the test track inside the complex, before trying a few turns of the circuit. Then they all went to the Mirafiori Motor Village to visit the new centre. After lunch in the plant canteen and the usual photographs with the marble Topolino C in front of the office building at Gate 5, the caravan of 500s set off again on its parade through the streets of Turin.

The Topolino was launched by Fiat in 1937. It was one of the Turin carmaker's first highly successful small cars, setting a trend for innovative compact cars for which Fiat is so well known for today. Three evolutions of the Topolino were built (featuring mechanical and styling improvements) before it ceased production in 1955. The Topolino, which initially cost 8,900 lire was fitted with a 569cc engine which gave it a top speed of 85 km/h and fuel consumption of 39.2 miles per gallon. Over half a million were built, the car's production straddling either side of World War II and it was superseded when the Fiat 600 arrived.
 

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The brand-new Mirafiori Motor Village has just been inaugurated in Turin - a huge new 'centre of excellence' where the entire Fiat Auto range can be examined in detail in spacious, relaxing surroundings and where purchases can be made

Photos: Fiat Auto / © 2006 Interfuture Media/Italiaspeed