01.06.2006 FIAT PRODUCTION IN IRAN SET TO GET UNDERWAY IN THE AUTUMN

Production of the Fiat Siena in Iran is scheduled to get underway on 22nd September 2006, the first stage of an ambitious plan that will see a range of Fiat Auto models being built in the country.

The Fiat Siena - the popular sedan model in Fiat's 'World Car' family - will go head-to-head with Renault's new low-cost Dacia Logan which is scheduled to start being sold in Iran later this year. Initially the C-segment contender will be supplied in CKD form by Fiat's Turkish industrial partner Tofas, who will have technical input into the project. It the first step of a 200 million euro investment programme currently being undertaken by the Pars Industrial Development Foundation (PIDF,) an Iranian private-sector company that is Fiat's partner in the project.

Last January an agreement was signed between Fiat Auto and PIDF that will eventually see a raft of Fiat Auto models being built in Iran. The Siena will be joined on the new assembly lines early next year by the other members of the 'World Car' family, the Palio (in hatchback and estate format) and the Strada (pick-up.)
 

FIAT SIENA

The Fiat Siena (above) will be joined in assembly in Iran early next year by the other members of the 'World Car' family: the Palio (hatchback) and the Strada (pick-up.)

FIAT SIENA

Production of the Fiat Siena in Iran is scheduled to get underway on 22nd September 2006, the first stage of ambitious plans that will see a range of Fiat models being built in the country


The initial production phase will see output rising to 100,000 units a year once all the 'World Car' models are in production with an eventually annual figure of 250,000 being targeted. Significantly Fiat also plan to make Iran an operations centre for the production of 'enviro-friendly' vehicles with the Doblò and Multipla both scheduled to be built in natural gas (CNG) format. While the Palio, Siena, Strada and Doblo are all already assembled by Tofas in Turkey, it will in fact be the first time that the Mirafiori-built Multipla will have been assembled outside Italy.
 

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27.01.2005

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