Fiat comfortably
outperformed the European new car market, which fell by 4.1
percent year-on-year, last month, turning in the strongest
showing of any carmaker with its sales up by 10.1 pct.
Driven on by the success of new models, Fiat and Alfa Romeo
were the Auto Division's star performers up 14.4 pct and
14.9 pct respectively, shows data revealed this morning by
ACEA, the European motor manufacturers' trade
association.
Several
countries had fewer working days than last year, partially
accounting towards the fall, but ACEA admitted this
morning that "the drop seems to confirm that market
conditions remain uncertain. However for Fiat Auto there
were no such worries as Europe's best performer of the year
continued to woo buyers into the showrooms, attracted by new
models including the Fiat Grande Punto and Alfa 159 and 159
Sportwagon. In fact the only other European-based
carmaking group to record any rise at all was
DaimlerChrysler, up by just 1.2 pct. The others all fared
badly: Renault worst hit, down by 12.5 pct, followed by GM -
8.3 pct; PSA Peugeot Citroën - 6.2 pct; Ford Europe - 3.7
pct; and the European market leader, the VW/Audi Group,
which tipped into negative territory, down 2.1 pct. Aside
from Fiat and DaimlerChrysler, only Toyota (up 8.3 pct) and
(Suzuki + 2.9 pct) registered any gains whatsoever.
Fiat Auto saw its European market share (data including the
23 EU member nations, plus the EFTA signatories) jumping
positively by almost a full percentage point, from 6.3 pct
in June 2005 to 7.2 pct last month, as 107,988 new vehicles
were registered compared to 97,167 in June 2005. Splitting
the brands up: Fiat-branded vehicles (including LCV) were up
14.4 pct year-on-year to raise its market share from 4.6 to
5.5 pct year-on-year (81,589 vehicles last month compared to
71,338 in June 2005).
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Alfa Romeo continued its climb back up the sales
ladder: up 14.9 pct year-on-year, helping to raise
its overall European market share by 0.1 pct to 0.9
pct. Photo: Ateco Automotive. |
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Fiat comfortably outperformed the European new car
market, which fell by 4.1 percent year-on-year, last
month, turning in the strongest showing of any
carmaker with its sales up by 10.1 pct. Photo: Fiat
Auto. |
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Fiat's "sporty"
Alfa Romeo brand also continued its climb back up the sales
ladder this year: up 14.9 pct year-on-year, helping to raise its
overall European market share by 0.1 pct to 0.9 pct. (13,996
new registrations last month, up from 12,178 in June 2005).
Lancia, for so long the bright star of the division
struggled again last month, shedding 16.4 pct year-on-year
to see its total market share contract from 0.8 to 0.7 pct.
(10,964 new registrations last month, down from 13,114 a
year ago).
At the half-way point of the year the Fiat Group cements its
position of recent months as being
the best performing carmaker in the European market, being
now up 20.1 pct
year-on-year. Of its big European rivals only the VW/Audi
Group (+ 7.0 pct) and DaimlerChrysler (+ 3.2 pct) actually
made positive gains in June while of the smaller players
only four of the Japanese brands: Suzuki (+ 19.2 pct) Mazda
(+8.8 pct); Toyota (+ 7.5 pct), Honda (+ 3.6 pct), made any
headway at all.
Fiat has now sold 644,712 new vehicles across Europe this
year, up more than 100,000 on Jan-Jun 2005 when 536,642
vehicles were registered, an excellent performance driven on
in a major part by the exciting new Fiat Grande Punto, a car
that continues to create strong demand, drawing buyers away
from its closest segment rivals in droves. Fiat's market
share for the first half-year comes in at 7.7 pct (6.5 pct a
year ago), well on its way to CEO Sergio Marchionne's stated
target of 8.0 pct.
Fiat-branded vehicles (including LCV) account for 494,267 of
these registrations, up 26.1 pct year on year (392,103
year-on-year) a performance which sees its share jump from
4.8 pct to 5.9 pct year-on-year. Alfa Romeo is up 10.6 pct
year-on-year, its total market share for the first six
months of this year up 0.1 pct to 1.0 pct. (80,718 new
registrations for Jan-Jun 2006 compared to 72,993 during the
same period last year). Lancia though is fractionally down
(- 1.8 pct), with 67,065 new registrations this year (68,296
during Jan-Jun 2005) keeping its total European market share
very steady on 0.8 pct. Of Fiat's specialist brands, 2,662
unit sales this year see them down 18.1 pct on Jan-Jun
2005's total of 3,250.
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