Fiat CEO Sergio
Marchionne revealed in Geneva that Fiat will announce
another new industrial partnership by the end of the first
half of the year, catching analysts somewhat by surprise and
sparking much speculation.
Ever since Fiat
and General Motors dissolved their enveloping partnership
almost exactly a year ago, Marchionne has seen striking
fresh, focused tactical alliances as being the best
strategic way forward for Fiat Auto. Over the last year no
less than seven new or extended automotive alliances have
begun to roll into action and produce results.
These new alliances include a partnership with India's Tata
Motors that will see the several Fiat models, including the
Grande Punto, being sold through their nationwide dealer
network; an alliance with Ford to build a new city car (the
Fiat 500, and for Ford the replacement for the existing Ka
model range) in Poland, which will be based on the current
Panda's floorpan; licensing carmaker Zastava to build the
outgoing Punto at their factory in Serbia, a new extended
agreement with PSA and Tofas; joint car production with
Suzuki and licensing the Far Eastern carmaker to build
Fiat's diesel engines; and also a deal with the Pars
Industrial Foundation. Finally at the beginning of the year
a deal was inked with Russian carmaker Severstal who will
build the Palio, Siena and Doblò under licence, as well as
importing the whole Fiat Auto range.
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Sergio Marchionne revealed in Geneva yesterday that
the Grande Punto (seen here in Geneva) order book
has now climbed above 165,000 with almost half of
these coming from outside Italy. The Croma meanwhile
has an order book stands at 35,000, with almost 9
out of 10 orders being for higher-specification
versions. |
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Ever since Fiat Auto and General Motors dissolved
their enveloping partnership a year ago, Fiat CEO
Sergio Marchionne has seen tactical alliances as
being the strategic way forward for Fiat Auto,
signing a raft of deals including one with Suzuki
which sees them building the four wheel drive Fiat
Sedici (seen here in Geneva this week). |
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Marchionne revealed that the Grande Punto order book has
climbed above 165,000 with almost half of these coming from
outside Italy. The Croma meanwhile has an order book stands
at 35,000, with almost 9 out of 10 orders being for
higher-specification versions.
Marchionne also reiterated that he is looking for an
ownership solution for the Fidis financial arm, targeting
resolving this outstanding issue by the end of June. Fiat
currently hold 49 pct of the division after selling 51 pct
to four Italian banks, who are believed to be actively
looking to exit their investment. Marchionne is believed to
be in the process of seeking new investors to take over
their controlling stake.
Finally, Fiat are considering a reinstating a divided on
2006 financial results. "The issue has come back to the
board and this morning we started discussing it. We will
then decide how to develop the issue and will take a
decision by early 2007 for what concerns 2006," said
Marchionne during a Geneva Motor Show press conference.
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