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The new Alfa
8C Competizione sports car has made another glittering
centre stage debut, just over a month since its world
première in Paris, this time it is the focus of
attention at the Istanbul International Auto Show which
runs until Sunday.
The Alfa 8C Competizione is a headline-grabbing sports
car which thrusts the Milanese brand right back into the
global spotlight, with a ground-breaking contender that
combines cutting-edge styling with retro looks that draw
on the brand's history. Three years after it debuted at
the Frankfurt IAA as a concept, the Alfa Romeo Centro
Stile designed car made its first appearance in full
production specification at the Paris Mondial de
l'Automobile in September where it was the show-stopper.
Since the headline-grabbing Paris Motor Show debut, the
production-ready Alfa 8C Competizione has stunned the
crowds in locations as far afield as the Australian
International Motor Show in Sydney, where it has been on
display earlier this month; however the arrival of the
dramatic new 4.7-litre V8-engined sports car in Turkey
underlines that Alfa Romeo is also targeting boosting
sales in this market where it has a strong core
following and a quickly growing brand awareness.
The car's order book was opened in Paris immediately
after it was introduced and it has reportedly already
sold out with prospective customers now being set to be
vetted by Alfa Romeo before being approved. Deliveries
will begin in mid-2007. Meanwhile it is reported that
Alfa Romeo has already given the green light to a second
500-unit production run, this time though centred around
the convertible Alfa 8C Spider.
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The focal point of the display, accentuated by
dominating red and black is the striking Alfa 8C
Competizione. The sports car is - just like in Paris
- positioned in a large glass cage, setting it
firmly apart from the myriad of other exhibits in
the halls and fully emphasising its sheer
exclusiveness.
Photo: Serdar Aytamaner. |
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The new Alfa 8C Competizione has made another
glittering centre stage debut, just over a month
since its world première in Paris, this time it is
the focus of attention at the Istanbul International
Auto Show which runs until Sunday.
Photo: Serdar Aytamaner. |
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Alfa Romeo’s 696-m2
display stand in Hall 5 of the CNR Expo exhibition
complex in Istanbul is a tribute to design
and passion, the building blocks of the brand’s spirit.
Visitors at the Alfa Romeo stand are able to feel
the intensity and aesthetics of Italian style which
emphasise and extol the pleasures of life. It is truly
the Italian spirit that makes Alfa Romeo come alive. The
stand at the fairgrounds has been defined with simple
geometrical designs, forming a brilliant frame around
the aggressive lines of the automobiles, making them an
inevitable centre of attraction.
The focal
point of the display, accentuated by dominating red and
black is the striking Alfa 8C Competizione. The sports
car is - just like in Paris - positioned in a large
glass cage, setting it firmly apart from the myriad of
other exhibits in the halls and fully emphasising its
sheer exclusiveness. Also being displayed on the Alfa
Romeo stand is the full range of models, including the Alfa 147
2.0 (150 bhp) fitted with the Selespeed transmission
and also the 'Blackline' trim options pack; a second Alfa
147 1.6 (120 bhp) this time featuring the 'Collezione'
pack; an Alfa
159 1.9 JTDM with the new Q-Tronic transmission
and in 'Distinctive' trim; another Alfa
159 1.9 JTDM, also being shown in Distinctive
finish; the Alfa
GT 1.9 JTDM with Selespeed and the 'Blackline'
trim pack; the Alfa
Brera 3.2 V6 Q4 with the glass Skywindow; and
finally the Alfa
Spider 2.2 JTS, which - like the Alfa 8C
Competizione - is also making its full Turkish debut.
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