The global roll out of the new Ferrari 599 GTB Fiorano continues apace, and over the course of the last week and a half, the ground-breaking new 620 bhp V12 engine aluminium-bodied sports car has been at the centre of attention at the Istanbul Auto Show as it makes its Turkish debut. Ferrari regards Turkey as an important new market for the Prancing Horse marque and the new 599 GTB Fiorano headlines a line-up that includes the F430 (in coupe format) and the 612 Scaglietti. It is positioned on its own platform under a large archway at the show in the CNR Expo Centre that runs until 12th November.

The arrival of the new 599 GTB Fiorano in Turkey follows a recent rash of national debuts: in September it made its French debut at the prestigious Paris Mondial de l'Automobile, while last month it arrived in style in countries as far flung as Brazil, South Africa and Australia, in all three it made starring motor show appearances where it was the centre of attention.

The 599 GTB Fiorano has also be making its US debut as the Ferrari Panamerican 20,000 as it finally homes in on its New York City finish line. On Wednesday the team of cars arrived in Washington. "A worldly day for the team of the Ferrari Panamerican 20,000 in Washington with a morning press conference at the local Ferrari dealer and the presentation of the new 599 GTB Fiorano: this model is being presented and launched on the US-American market during the Panamerican 20,000 Tour," reported the Panamerican team.

"Many journalists from international and local news outlets gather at the conference. Later, the team goes for a ride around the city and stops the cars in front of the most important monuments of the US-American capital. In the evening the team members are welcomed in the new Italian embassy, designed by the architect Piero Sartogo - a genuine expression of Italian taste and style. And as usual the guests admire the two Berlinettes - standing next to a 212 from 1953 in perfect conditions.
 

"Ambassador Giovanni Castellaneta and the president of Ferrari North America Maurizio Parlato underlined how the product Ferrari, admired all over the world, represents the high standard of Italian manufacturing and Italian taste," the report concluded. Next and final stop is New York.

With the release of the 599 GTB Fiorano Ferrari has introduced its most powerful V12-engined production car of all time. The car is a concentration of Ferrari's most innovative and technologically advanced engineering solutions applied to a mid-front engined two-seater coupé. The result is a new benchmark for performance, driver involvement and design. The Ferrari 599 GTB Fiorano boasts class-leading power thanks to its 5,999cc V12 - derived directly from the Enzo Ferrari supercar - which produces no less than 620hp at 7,600 rpm for a weight/power ratio of just 2.6 kg per horsepower.

Ferrari has adopted the latest evolution in its tried and tested all-aluminium construction technology for the body and chassis. The unmistakable Pininfarina design gives the Ferrari 559 GTB Fiorano aggressive yet elegant lines which are perfectly integrated with the advanced aerodynamic solutions adopted to reach the performance figures attainable. This new model is the symbol of Ferrari's production - the V12 berlinetta - and represents the latest interpretation of a theme that has seen such classics as the 250 GT, the 275 GTB, and the 365 GTB4. The Ferrari 599 GTB Fiorano replaces the last in that great line of berlinettas, the 575M Maranello, of which - together with the 550 Maranello introduced in 1996 - no fewer than 5,700 have been produced, a record for this type of model for the Prancing Horse.