Visitors to the Paris Motor Show this
month will be able to enjoy all the prestige of the Fiat
Croma Model Year ’07. The model on display will be equipped
with a 200 bhp 2.4 Multijet and clad in a brand new Ink Blue
exterior colour.
The Croma Model Year ’07 is exhibited in its top
specification and graced by new luxurious natural leather
interiors combined with a one-coloured facia and burnished
mouldings. The car is also equipped with a generous Sky Dome
sunroof, a Connect NAV+ satellite navigation system and 10
spoke 18” alloys. This is the ideal car for customers who
want superb performance combined with good value for money
in terms of standard equipment – everything at a truly
unbeatable price.
Croma Model Year 2007
This is a further development of a model that sets out to
increase an already high standard of value for money to the
customer. From the Dynamic specification, the Croma Model
Year ’07 is also adorned with chrome inserts on the front
and rear bumpers and side mouldings on the doors with a
chrome insert. On the Emotion version, in addition to the
features already present on the Dynamic, the Croma Model
Year ’07 displays a new look front central grille and lower
grilles on the Chrome Shadow effect bumpers plus new front
headlights with burnished housings. The Must version
benefits from the same exterior features as the Emotion plus
new natural leather interiors with new inserts on the facia,
panels and gearknob with burnished Chrome effect. The Croma
Model Year ’07 range is also complemented by new 17” and 18”
alloys and an original midnight blue exterior colour (Jazz
Cool Blue) that helps to enhance the great stylistic
attributes typical of the Croma.
So much for the new features introduced on the Model Year
’07. All the attributes of a model that is renowned for its
substance are naturally retained: great interior roominess
for outstanding comfort; technological innovation in the
diesel engine sector and, lastly, superior quality for a
standard production model. The new car was also recently
awarded a prestigious five-star ranking by Euro NCAP.
Hence the model’s sales success: the car has conquered
Europe with approximately 60,000 orders since its launch.
And more. The sales mix in terms of specification level and
engines is very attractive. Firstly, 50% of customers opted
for one of the best-equipped versions: the Croma Emotion
accounted for 40% of sales while the remaining 10% chose the
top-of-the-range Must specification including 18” alloys,
leather interiors and the generously-glazed Sky Dome
sunroof. Customer preferences also confirmed the model’s
worth and excellence as far as engines are concerned. For
the Multijet turbodiesel engines in particular, 60% of
customers chose the 150 bhp 1.9 Multijet 16v engine while
10% chose the powerful 200 bhp 2.4 Multijet engine. Lastly,
versions with 5 or 6 speed automatic transmissions accounted
for 25% of Fiat Croma orders even though the segment average
is some 10%.
The Comfort Wagon is here
The new Croma was designed by Giorgetto Giugiaro, and it
introduces original styling with innovative architecture and
smart features. As the designer explained: ‘In the last 20
years, technological progress and market expectations have
changed rapidly. We just have to think of safety and the
work involved in fitting airbags in the most effective
points, the services offered by electronics in terms of
individual comfort, active and passive safety, and of
information. I would say that, compared to the 3-box model
of 1985, the new Croma has basically taken on board the
lessons learned with MPVs - tall cars in which the space can
be interpreted freely according to circumstances - while it
retains the image of a very comfortable saloon: in other
words a Comfort Wagon’.
This premise has created a highly original car that leads
its class in certain areas: for example, where access is
concerned, due to the flat floor and raised H-points at
front and rear. But the car fears no comparison in terms of
roominess, as we can see from the generous space above the
passengers' heads, the distance between the rows of seats
(the best in its category) and the raised driving position
that guarantees better control over the road and better
external visibility.
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In addition to the fact that the glazed area on the new
model is one of the best in its segment (3254 m2) and
guarantees excellent acoustic and vibration comfort, thanks
to careful analysis of the passenger compartment and the
special suspension setting. And finally, certain outfits
offer an innovative modular system for the luggage
compartment that adapts perfectly to a wide range of
individual needs.
Together these features make it the roomiest car in its
segment: the new Croma comes with one body type, 475
centimetres long, 177 cm wide and 160 cm high, and a
wheelbase of 270 cm, measurements that translate into an
extraordinary amount of interior roominess. The new model is
in line with the best competition where length and width are
concerned, but about 10 centimetres higher. Original
outside, spacious and silent inside. The Croma Model Year
’07 is a car created to satisfy people with different needs,
tastes and lifestyles, who all have something in common: the
desire for a comfortable car. For those who seek outstanding
performance, the Croma offers a powerful 200 bhp 2.4
Multijet engine (combined with a 6-speed automatic
sequential gearbox) that sets the car at the top of its
category for its specific power rating: 83 bhp/litre.
Category-topping Multijet
engines
When it comes to engines, the new Croma Model Year ’07
reveals a second type of substance: in addition to the two
feisty petrol engines (the 2.2 16v delivering 147 bhp, and
the 1.8 16v delivering 140 bhp), the model offers three
Multijet turbodiesel engines (the 120 or 150 bhp 1.9, and
the new 2.4 litre unit delivering 200 bhp), yet another
demonstration of Fiat Auto's technological superiority in
this field. The Fiat Group has set numerous records in the
field of diesel cars, starting with the Croma TDI which was
the world's first direct injection diesel car back in 1986.
The Croma Model Year ’07 is offered with no fewer than 5
different gearboxes to exploit the performance of its
engines in full (all the engines meet EEC phase 4 emission
limits): in brief, all the petrol engines come with a 5
speed gearbox with an option to fit an automatic sequential
gearbox on the 2.2 16v. All the diesel engines come with
6-speed gearboxes with an automatic sequential gearbox as an
alternative to the manual unit on the 150 1.9 Multijet and
as the only choice on the powerful 200 bhp 2.4 Multijet 20V.
An extensive range that
offers good value for money
The new Croma offers value for money first of all, expressed
by an extensive range with numerous outfits that allow a
wide choice of customisation and advantages that increase
progressively with the higher specification levels. For
example, if you choose the second specification, the
Dynamic, you can benefit from an advantage equal to 40
percent of the value of the additional features present on
this version.
Every outfit has been designed with the right level of
equipment, with materials chosen specifically to create an
ideal, comfortable environment modelled to the customer's
requirements. One example will suffice: the vast glazed
surface of the double opening sunroof that is standard
equipment on some versions. Each specification level is
trimmed in different cloth and offers a choice between two
colours (dark grey or beige) or even leather upholstery that
adds a new natural shade combined with a single-colour facia
and burnished mouldings to the two existing shades. You can
choose your Croma Model Year ’07 from all these versions.
All represent good value for money and, above all, are heirs
to an automotive concept that Fiat has helped significantly
to create and develop: large saloons with stylish, practical
looks.
The Croma Model Year ’07 adds a host of sophisticated
devices and systems to this equipment array that make it a
new benchmark in its segment. Examples include: ESP, Xenon
headlights, antiwhiplash front seats and as many as nine
airbags (in the field of safety); an advanced satellite
navigation system (CONNECT Nav Plus) and a Hi-Fi system with
eight speakers and sub-woofer (in the field of entertainment
and infomobility), Cruise Control and a sequential automatic
transmission (for stress-free driving), special 16” and 18”
alloy wheel designs which impart an individual stylistic
personality to the car.
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