The year 2006
brings with it major technical changes to the sport of
Formula One with new V-8 engines and the return of pit-stop
tyre changes. Michael Schumacher has a new team mate, Felipe
Massa. Knockout qualifying is introduced. But it's not all
change for Scuderia Ferrari, which is embarking on the
second decade of its successful technical collaboration with
Shell this year.
Historic
technical partners, Shell and Ferrari established their
current relationship in 1996, a move that was a prelude to
one of the most successful periods in the Scuderia's storied
history. In 2005, Shell renewed its commitment to Formula
One's most successful team through 2010.
'We've found
the right formula for Ferrari as a technical partner,'
explained Juan
Carlos Perez, Vice President of Global Sponsorships for
Shell Brands International AG.
'Shell is at the very heart
of Ferrari's performance, on track and on the road, with
Shell V-Power fuel and Shell Helix oils developed with
Ferrari. Shell engineers and technicians work side-by-side
with Ferrari to ensure that the team has the very best
portfolio of fuel and lubricants products available for
every competitive situation.'
In the 10-year
partnership with Ferrari, Shell has clearly demonstrated
that not all fuels are created equal. Shell V-Power has
powered Scuderia Ferrari to six FIA Constructors' World
Championship titles. Shell has been beside Ferrari every
step of the way during those 10 years. A cadre of 40
engineers, chemists and technicians work as a team with
Ferrari, at each Grand Prix circuit, at the Ferrari factory
and at Shell facilities in the United Kingdom and Germany. A
special Shell technical facility - the Shell
Track Lab - is an integral part of the Ferrari paddock
support complex at every Formula One race. Inside, Shell has
state-of-the-art technical equipment to ensure the quality
and consistency of the fuels and lubricants used by the
team, while Shell experts contribute to Ferrari's race
strategy.
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