Ferrari is
celebrating its 60th anniversary in 2007 with a major event
from June 21st to June 24th in Maranello, Italy. Maranello
will be the finish line in a "relay race" across five
continents where participants will carry a baton embossed
with symbols of the 60 greatest moments in the company's
history.
The "Ferrari 60 Relay" kicked off late last month (January
28th) in Abu Dhabi, the location chosen as a result of
ongoing plans to build a major Ferrari theme park plus a
motor racing circuit on the island of Yas in the most
rapidly developing area of the Emirates' capital, The relay
will conclude in Maranello on June 24th, after having
traversed about 50 countries in 148 days. The relay was
officially started in Abu Dhabi by Piero Ferrari, Vice
President of Ferrari and the son of the founder Enzo
Ferrari. In his speech, Ferrari spoke about his father and
his brilliant intuition in creating a marque that has become
a symbol of Italian talent and exclusivity across the world.
He also praised Luca di Montezemolo who has, over the last
15 years, returned Ferrari to the very pinnacle of the
sporting and commercial worlds.
After the Middle
East leg, which is well underway now will take in Oman,
Qatar, Saudi Arabia, Bahrain and Kuwait before it is
completed, the relay will make its way across China, Japan,
Australia, South Africa, America and the whole of Europe.
The marathon relay will end at Maranello on June 23rd.
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Ferrari will be celebrating the occasion of its 60th
anniversary in 2007 with a major event from June
21st to June 24th in Maranello, Italy. Photo: the
relay baton. |
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The baton for the Ferrari 60 Relay was specially
created to symbolize the history of the company,
from its first success at the Rome Grand Prix of
1947 to the Ferrari FXX of 2006. Ferrari's clients
are carrying the baton around the world. |
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The participants in the tour will be received at the various Italian
embassies in the countries they pass through en route to
Maranello. Also on June 16th, the Ministry for Foreign
Affairs will host a special ceremony at the Palazzo della
Farnesina in Rome during which there will be a charity
auction by Ferrari, the proceeds of which will be donated to
needy children.
The central theme of the final events will be the
technological innovations which were pioneered by
Ferrari during the 60 years of its existence. For the
occasion, Ferrari is assembling its 60 most important
innovations, ranging from aluminium pliers for disc brakes
to the electric differential and the F1 gearbox. Against
this backdrop Ferrari has organized its first concours
d'élégance: a series of events on the track, at the factory
and at the Galleria Ferrari in Maranello which will
celebrate the elegance of the Ferrari. An Opera Omnia book
will be published on the company's history, a collection of
pictures and data on all the road cars and race cars ever
built by Ferrari.
The baton for the Ferrari 60 Relay was specially created to
symbolize the history of the company, from its first success
at the Rome Grand Prix of 1947 to the Ferrari FXX of 2006.
Ferrari's clients are carrying the baton around the world in
their cars.
Meanwhile
yesterday was the first day of testing this week for
Scuderia Ferrari Marlboro, the team working at the Jerez de
la Frontera circuit, in the south of Spain. On track
yesterday were Kimi Raikkonen and Luca Badoer, the latter a
last minute stand-in for Felipe Massa, who had developed a
fever. Both drivers had an F2007 at their disposal and
worked on the overall development of the car. The day in
figures was as follows: 85 laps for Kimi (best time
1.20.225) and 65 for Luca (1.20.662). Testing continues at
this circuit today with Raikkonen and Massa at the wheel.
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