The Ferrari 60 Relay tour has now crossed the African continent with two stages which were enormously successful held in South Africa. On 9th March the a cavalcade of cars passed through Johannesburg and later on Cape Town, the event involving more than four hundred Prancing Horse customers and over forty cars.

In Johannesburg the Rosso Sport Auto dealership was the starting point of the Tour's trip through South Africa. Later in the day at the consulate in Houghton the participants took part in a ceremony with the Italian ambassador Alessandro Cevese, before they left in the direction of Soccer City. In Cape Town the Tour stopped at the Viglietti Motors dealership, passing the castle, which had been built in the years 1666 to 1679 to protect the Cape of Good Hope. In front of the castle the baton was passed on to the first driver of the Tour, which left in the direction of the fascinating place of Groot Constantia.

The Ferrari 60 Relay tour then proceed to the USA last weekend and its first stage in Miami where sixty Ferrari owners gathered at The Collection, Ferrari's authorised dealership in Miami, and drove from the dealership to the Homestead - Miami Speedway where the season opener for the 14th annual Ferrari Challenge was taking place. At the speedway the owners celebrated 60 years of Ferrari passion with a ceremonial parade lap around the track cheered on by thousands of spectators. The relay is now proceeding through South America as it heads towards an eventual conclusion in Maranello in late June.
 

The relay involves over 10,000 Ferrari owners and their cars of all ages. They act as symbolic "bearers" of a specially commissioned relay baton adorned with 60 badges of symbolizing the most extraordinary events in the marque's 60-year history. The relay started in Abu Dhabi and made its way across the Middle East to China, Japan and Australia before arriving in South Africa and then crossing the Atlantic to the United States. Now the relay is heading to Brazil and Mexico before returning to North America where it will make stops in San Francisco, Los Angeles, Toronto, Montreal before its last U.S. stop going from New York to Washington D.C. Then the relay will move to all main European countries
before arriving at the Ferrari factory in Maranello, Italy on June 23rd.

The relay baton was designed and created to symbolise Ferrari's history and is topped by a dazzling platinum and diamond Prancing Horse made by Damiani. It also features 60 enamel symbols designed by the Intesta e D'Adda, Lorenzini, Vigorelli and BBDO advertising agencies, and the creative talents Allessando Migliorini of Area Creativa, Marco Morosini, Enzo Naso of the eponymous studio and Wolfgang Seidl of Seidldesign.