Sports Motors Company L.L.C,
a member of Alfardan Group
and the exclusive Ferrari importer in Qatar, was
recently ranked second in the world after achieving
highest per capita sales in 2006 of Ferrari cars in the
Qatari market, successfully beating the other remaining
markets across the globe. Present in 52 countries with
an extensive network of over 200 dealers, Ferrari
Worldwide delivered 5,845 cars in 2006.
Qatar was only second to Switzerland accomplishing 350%
sales growth rate over the past three years and
UAE was
ranked third.
Mr. Omar Alfardan, President of Alfardan Group commented
on the brilliant performance of Sports Motors Company
saying: 'The years 2005 and 2006 have been a crowning
achievement of our company. Compared to the other 51
influential markets, we have proved our deep commitment
to this multi-national brand and to its customers. We
have, effectively, demonstrated our solid leadership and
our strong position regionally and internationally.'
Mr. Alfardan also added:' We are proud to be one of the
leading local companies that are tremendously
contributing to boosting the status of our beloved
country, Qatar, ever higher along the ladder of global
successes.'
The year 2006 has been extremely bright for Ferrari
Qatar and Sports Motors Company, which was named, in
December 2006, 'Ferrari Sprint Importer of the Year
2006" in the Middle East and Africa.
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Qatar
Ferrari owners gathered at Sports Motors Company,
Ferrari Showroom earlier this year for the "Ferrari
60 Relay" which was decorated for the occasion. The
Ferrari convoy assembled next at the Start line
before driving along the Corniche accompanied
by police escort. |
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Sports Motors Company,
the exclusive importer of Ferrari and Maserati in
Qatar celebrated Ferrari 60th Anniversary with the
“Ferrari 60 Relay” earlier this year, a parade of
Ferrari car owners who made their way along Doha
Corniche showcasing a unique baton which was
especially created for the occasion. |
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The same year was also marked with the inauguration of
the first ever Qatar Ferrari Licensed Boutique in the
Middle East and Africa. An ultra-luxurious outlet
located within the company's exclusive showroom, the
Boutique has been designed in accordance with the
international standard of every Ferrari shop worldwide.
Mr. Mohammed Kandeel, Vice President of Sales and
Marketing at Sports Motors Company said: 'This
accomplishment is the result of the hard work,
unfaltering commitment, and selfless efforts of our
exceptional team members who have dedicated their
expertise and deep-rooted knowledge to constantly
enhance our customers' satisfaction and experience when
looking for the Ferrari that suits them the most.'
In addition, Mr. Kandeel declared:' A live testament to
our excellent performance as a Group in Qatar is the
ever expanding list of Ferrari lovers and seekers. We
have and will always be guided by our promise to deliver
nothing short of the best premium products and top
quality services to our expanding clientele and
prospects in Qatar who are constantly looking to upgrade
their luxurious lifestyle.'
Earlier this year, Ferrari has celebrated its 60th
anniversary in over 50 countries. On February 1st, 2007,
Ferrari Customers gathered in Sports Motors Company
showroom in commemoration of their most cherished
automobile brand, lining Doha's Corniche with their
outstanding cars, touring landmark locations in Qatar,
and passing by the Italian Embassy where they passed the
celebratory torch, embedded with 60 greatest moments in
Ferrari history.
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