Ferrari is
pleased to announce it has signed a contract with Aldar, a
leading Abu Dhabi property company, to create a Ferrari
theme park within the Yas Island project. The ceremony took
place this afternoon in Sakhir, which is currently hosting
the Bahrain Formula 1 Grand Prix, in the presence of Ferrari
C.E.O. Jean Todt and Aldar C.E.O. Ronald Barrott.
"The agreement that has been signed today strengthens our
ties with Abu Dhabi which is already one of our shareholders
and a sponsor of the Scuderia through the Mubadala company,"
commented Jean Todt. "The park will constitute an amazing
opportunity to experience the world of Ferrari and to
appreciate the values that have made the Prancing Horse a
unique marque around the world. We are happy to embark on
this project with Aldar, a company in the vanguard of its
sector of activity which also shares our philosophy of
striving for excellence."
"This partnership with Ferrari will allow Aldar to create an
exciting attraction for Abu Dhabi, which will have something
for all the family and will also highlight the already close
relationship between Ferrari and Aldar," said Ronald Barrott.
"Abu Dhabi is a rapidly expanding market and Formula 1 is an
integral part of this commercial growth. Aldar has put a
great deal of effort into Formula 1 with the development in
progress on the island of Yas, but our collaboration with
Ferrari intensifies this involvement and increases the
profile and outreach of our company."
Work on the island has already started and the Ferrari park,
which will cover an area of 250,000 square metres will be
one of the main attractions. It will feature an interesting
concept in terms of fun and entertainment.
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The ceremony took place this afternoon in Sakhir,
which is currently hosting the Bahrain Formula 1
Grand Prix, in the presence of Ferrari C.E.O. Jean
Todt and Aldar C.E.O. Ronald Barrott. |
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Felipe Massa, Ronald Barrott, Khaldoon Al Mubarak,
Jean Todt and Kimi Raikkonen during the signing
ceremony in Bahrain this afternoon. |
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It will boast 24 attractions aimed at the family. These
include a driving school and
virtual simulation rides, as well as merchandising areas
where it will be possible to buy branded items for all those
wishing to be fully immersed in the Ferrari experience. Part
of the circuit, that as from 2009 will host the Abu Dhabi
Formula 1 Grand Prix will be integrated with the Ferrari
Driving School Experience at the theme park.
Aldar Properties
PJSC is a leading property development company, with strong
investment and management capabilities. Aldar was
established primarily to create world-class real estate
developments for the nation of Abu Dhabi, whilst providing a
stable and profitable investment portfolio for investors.
The firm is
dedicated to achieving new standards of innovation,
excellence and value in urban design and sustainable
development; its priority is the immediate and future
benefit of Abu Dhabi and its residents. The company is owned
by leading Abu Dhabi institutions, founder shareholders and
over 20,616 investors throughout the UAE. Aldar’s principle
corporate shareholders include Mubadala
Development Company (a minority shareholder in Ferrari); Abu
Dhabi Investment Company; Abu
Dhabi National Hotels Company;
National Corporation for Tourism & Hotels; and
National Investor.
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