Ferrari

22.07.2007 FORZA FERRARI IV MOVES FROM CHINA TO JAPAN

After the Ferrari Festival in Shanghai - on 1st July, with more than 10,000 spectators, who greeted the F2004, the car which won the first Chinese GP and was bought by a Chinese client in 2005 - now Japan celebrates the Prancing Horse, with an event in Suzuka at the race track, where the cars from Maranello have been victorious numerous times. A huge event with clients, devotees and tifosi.

Forza Ferrari IV is organized by Ferrari Asia-Pacific - the department which heads the activities of the House from Maranello in the Far East and Oceania - and Cornes & Co., the Japanese importer of the cars with the Prancing Horse. During the celebrations of the 60th anniversary of Ferrari Cornes has been given a prize to reward its 30 year long cooperation with the Company. Also part of the organizational team is the Ferrari Owners' Club of Japan which counts more than 700 members.

On its first day the event in Japan offered numerous exhibitions of Ferrari cars of Corse Clienti with eleven FXX and six Formula One cars from past seasons. Today also a contest among the most beautiful historical cars from the most important collections in Japan could be seen.
 

FORZA FERRARI IV SHANGHAI

"Forza Ferrari IV," says Marco Mattiacci, "is the outcome of Ferrari's development strategy in the whole Asia Pacific: we are investing in the Region to make our corporate image stronger."

FORZA FERRARI IV SHANGHAI

The Ferrari Festival in Shanghai on 1st July, saw more than 10,000 spectators greet the F2004, the car which won the first Chinese GP, and which was bought by a Chinese client in 2005.


Amongst them were cars such as the legendary 250 GTO, 275 GTB, 512 BB and the 246 GT, judged by 300 members of the Ferrari Owners' Club of Japan under the supervision of Ferrari Classiche.

On the occasion of the event the new head of the Asia-Pacific department was officially presented to the clients: Marco Mattiacci, who has already been Vice President of Marketing for several years at Ferrari North America, started his new position on 1st July. "Forza Ferrari IV," says Marco Mattiacci, "is the outcome of Ferrari's development strategy in the whole Asia Pacific: we are investing in the Region to make our corporate image stronger and our local business more efficient, and we believe that positive synergies with our local importers are the key to spread Ferrari's culture to the market. Ferrari always succeeds, and our clients and fans benefit from that success."
 

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