Alessandro Del Piero, Captain of Juventus Football Club, was recently presented with a brand new Fiat 500, the tenth one off the production lines, by Lorenzo Sistino, CEO of the Fiat brand.

Alessandro Del Piero, Captain of Juventus Football Club, was recently presented with a brand new Fiat 500 by Lorenzo Sistino, General Executive Manager of Fiat Automobiles SpA. It’s appropriate that Alessandro, who plays in the number 10 jersey for Juventus, was also given the tenth Fiat 500 - a 1.4-litre petrol version in classic white - to roll off the production line in Tychy, Poland.

Del Piero is one of Italy's most famous football players and was part of the national team that lifted the FIFA World Cup in Germany last year. For his Serie A club, Juventus, he has scored over 200 goals and made over 500 appearances during the 14 years he has played for them. The hand-over of the 500 was performed at Fiat’s Mirafiori Motor Village, a mega flagship showroom located just next to the historical Mirafiori plant in Turin.

The 500 has been launched in Italy and France to critical acclaim (where demand far exceeds supply) - and in the next few weeks it will go on sale in Germany, Belgium, Switzerland and Austria, with the rest of Europe following shortly thereafter. The 500's order book stands at over 80,000 units and accounts from production supply into 2008.