09.12.2007 NEW ENTRY LEVEL VERSION AS FIAT 500 GOES ON SALE IN ITS 'HOME' MARKET

FIAT 500
FIAT 500

Fiat Auto Poland has announced pricing and specification on the locally-made Fiat 500 supermini, which has just gone on sale in the country, starting at PLN 34,500 for the 1.2-litre 69hp Naked variant. Photos: Samar.

Fiat Auto Poland has announced pricing and specification on the locally-made Fiat 500 supermini, which has just gone on sale in the country, starting at PLN 34,500 (£6.953/9,627 euros) for the 1.2-litre 69hp Naked variant. The 500 range spans three engine options and four trim levels.

The entry-level Fiat 500 Naked model for the Poland market comes with a 1.2-litre 69hp petrol engine, offering: steering-wheel adjustment; 'My Car' on-board computer; 'Dual Drive' power steering; ABS with EBD; two airbags; Isofix mounting; and colour-coded bumpers.
 
The second trim level available in Poland is the Pop, it can be ordered with the same engine, but there are some additional equipment features, including seven airbags. The price is PLN 39,500.

The Polish-built Fiat 500 has already won an impressive array of prizes, including Car of the Year 2008, EuroCarBody 2007 and The World’s Most Beautiful Car. The COTY award was secured with a total of 385 points attributed by a panel of 58 specialist journalists representing 22 European countries. This is only the second time that an A-segment model has won this award - the first being the Fiat Panda in 2004.
 
The title of EuroCarBody 2007, the most important prize worldwide for car bodies, is attributed by a total of approximately 600 specialists from 15 international carmakers, all of them experts in bodywork engineering, materials, processes and production. The World’s Most Beautiful Car award was given to the Fiat 500 by an international panel of design and visual arts experts. With the maximum score possible of 18 points, the Fiat 500 won the 'City cars and small cars' category for expressing “a return to the sculptural values of the golden age of car design”. The same prize was also awarded to the Fiat Bravo, in the medium saloon category.
 
In mid-November, the Fiat 500 was voted Auto Europa 2008 by the Italian Union of Automotive Journalists (Uiga). This is the most important accolade awarded by the Italian specialised press. Established in 1987, the prize is awarded to the car built and sold in Europe that offers the best combination of technology, pricing and style for the final consumer. The vote, which took place in Riccione, attributed 640 points to the new super-compact from Fiat, placing it ahead of the Kia Cee'd (408) and the Peugeot 308 (325). The official prize-giving ceremony will be held next Spring during the annual Uiga meeting. This is the tenth car from Fiat Group Automobiles to receive the title of Auto Europa. Previous winners have been the Alfa 164 (1988), Fiat Tipo (1989), Fiat Cinquecento (1993), Fiat Punto (1995), Fiat Bravo/Brava (1996), Alfa Romeo 156 (1998), Alfa Romeo 166 (1999), Fiat Panda (2004) and the Fiat Grande Punto (2007).

Report courtesy of Samar
 

© 2007 Interfuture Media/Italiaspeed