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First visual pointers towards the
next-generation of Lancia Ypsilon have been
offered in a design sketch revealed during
an investor presentation by Fiat CEO Sergio
Marchionne in London this week. |
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The long running 'speciality' model gets a
brief mention in the slides, described as an
"image drive for the range", the sales
target is 20,000 units per year. |
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First visual
pointers towards the next-generation of Lancia Ypsilon,
set to appear in 2009, have been offered in a design
sketch revealed during an investor presentation by Fiat
CEO Sergio Marchionne in London this week.
The existing
Ypsilon model received a cosmetic facelift last autumn and an
all-new model is due to arrive on the market in two
years time. The sketch reveals a car that closely
follows the styling introduced with the Delta HPE (set
to be realised next year), especially in the area of the
C-pillar.
In the
investor presentation slides this week Marchionne describes the
new Ypsilon as the "ultimate small luxury car" and
offering "increased accessibility and functionality".
They also reveal that Lancia will be targeting Full Year
sales of 125,000 units for the new model in Western
Europe - a 3 percent slice of B-segment.
The
presentation reveals that Lancia is targeting 40,000
unit full year sales from the newly facelifted Musa, dubbed the "city
limo", launched this autumn, and shown to the
public at the Frankfurt
IAA, while its entry into the RHD drive markets will get
underway in 2009. The Delta HPE - due to be launched
next year which is set to straddle C/D segment - will
target 70,000 unit sales for its first full year, with
60,000 units of these being in Western Europe. The long
running saga of the so-called 'speciality' model, also gets a brief mention in the
slides, it is described as an "image driver for the range",
while the
sales target is 20,000 units per year.
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