Ferrari has
announced it has established a sponsorship agreement with
Mubadala Development Company, an investment company owned by
the Government of the Emirate of Abu Dhabi. In July 2005,
Mubadala Development purchased a five percent stake in
Ferrari from Mediobanca of Italy. The Mubadala logo will
feature on the Ferrari cars that will compete in the Formula
1 World Championship this year, as well as on the drivers'
caps.
"We are pleased to have reached a sponsorship agreement with
such a dynamic company as Mubadala, with whom we share
important values such as the research into innovation and a
passion for our work," said Ferrari C.E.O. Jean Todt.
Furthermore, this agreement strengthens our ties with the
Emirate of Abu Dhabi, where a Ferrari theme park is being
created in a State located in a region in which interest in
Formula 1 is growing ever stronger." The accord came into
effect on 1st January and is for three years.
The Mubadala
Development Company is a principal investment company wholly
owned by the Government of Abu Dhabi, with a mandate to
establish new businesses and acquire (wholly or partly)
existing businesses either in the UAE or abroad. Mubadala
invests in a wide range of strategic sectors including
energy, utilities, health, real estate, public-private
partnerships, basic industries and services. The company's
goal is to diversify and further develop the rapidly growing
economy of Abu Dhabi, while achieving solid returns on
commercially viable investments. Mubadala Development
Company is chaired by His Highness, Sheikh Mohammed Bin
Zayed Al Nahyan, the Crown Prince of Abu Dhabi. In July 2005
Ferrari and the Mubadala Development Company announced the
purchase of a five percent stake in Ferrari by Mubadala from
Mediobanca. The deal saw Mubadala paying 114 million euros
to purchase five percent of Ferrari from Mediobanca, at the
time valuing Ferrari at a total of 2.28 billion euros.
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The Mubadala logo will feature on the Ferrari cars
that will compete in the Formula 1 World
Championship this year, as well as on the drivers'
caps. Photo: Ferrari's new driver signing, Kimi
Raikkonen, at Vroom 2007 this week. |
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Ferrari has announced it has established a
sponsorship agreement with Mubadala Development
Company, an investment company owned by the
Government of the Emirate of Abu Dhabi. |
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"This is the first time that we, Fiat, have welcomed a
non-financial institution to become a Ferrari shareholder.
The key benefit of extending our shareholder base beyond
traditional financial institutions will be a new opportunity
for our development," said Luca di Montezemolo, Chairman of
Ferrari and of Fiat on the announcement of the purchase.
"We know Mubadala is committed to being an extremely
reliable, stable shareholder and partner to existing
shareholders," he continued, adding: "Moreover, the
strategic alliance with Mubadala, and therefore the
Government of Abu Dhabi, is set to bring us compelling and
dynamic new strategies especially in the Middle East and
North African markets. Our initial areas for consideration
will range from the creation and development of road and
racing car testing initiatives, along with professional
driving schools through to the leveraging of opportunities
around brand experiences and merchandising."
Meanwhile his
Highness Sheikh Hamed bin Zayed Al Nahyan, Chairman of the
Abu Dhabi Department of Planning & Economy said at the time,
"This is a sound financial and strategic investment on
numerous levels. It continues our track record of being
involved with premier global companies and brands who are
the leaders in their fields. Importantly, it also meets our
own investment objectives that include the creation of blue
chip commercial partnerships that will directly and
indirectly benefit the Abu Dhabi economy," he added.
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