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The Fiat Bravo has just arrived in Brazil
for its first testing and evaluation ahead
of the range's introduction into the South
American country which could come as early
as the end of this year. |
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The Fiat
Bravo has arrived in Brazil for its first evaluation
tests ahead of its introduction into the South American
country which could come as early as the end of this
year.
The photos of
the two Bravo models were taken in the Airport of Cumbica in
the city of São Paulo, and the cars are now destined to be
taken to the Fiat facility in Betim where Research &
Development takes place as well as manufacturing. The photos
are courtesy of a member of Clube Stilo, the
Brazilian enthusiasts' club dedicated to the Fiat Stilo.
According to the
member of Clube Stilo who took the photos the Digital
Grey finished Bravo was fitted with 17- inch wheels and the
higher European market specification 'Emotion' (Dynamic in
the UK) trim package; while the Maranello Red painted model
had 18-inch inch wheels was in 'Sport' trim. Revealing that
both were fitted with the new 1.4-litre T-jet engine, the
button marked 'Sport' was visible on the dashboards as well
as twin exhaust exits.
The 1.4-litre
T-Jet engine, currently available in 120 bhp and 150 bhp
versions in the Bravo as well as 120 bhp in the Grande Punto, in Europe is eagerly
awaited by the media in Brazil where Fiat is presently addressing its
mid-size engine line-up. These will form the main thrust of
the Bravo range when it arrives in Brazil, particularly so
as diesel engines are not permitted on the market.
As the number one car manufacturer in Brazil, with a quarter
market share, Fiat is looking to leverage its position by
targeting the premium segment and bring the Bravo to Latin
America is a key part of this strategy. The 1.4 T-Jet engine
is also now being evaluated for the Linea (C-segment 3-box
saloon) which is also due on the Brazilian market.
A comprehensive
survey recently carried out online by Italiaspeed Brazil
(www.italiaspeed.com.br)
revealed that Brazilian car buyers demonstrated a clear
preference for the Bravo range amongst Fiat models not
presently manufactured or sold on the market, coming out
ahead of the Panda, Croma, Sedici and the Car of the Year
winning 500.
by Claudio
Perlini
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