Despite doom and gloom about the economy, Fiat has recorded a record sales month in April with the Italian marque scoring its largest sales month since its Australian return in 2006 thanks to the new Fiat 500.

Despite doom and gloom about the economy, Fiat has recorded a record sales month in April with the Italian marque scoring its largest sales month since its Australian return in 2006 thanks to the new Fiat 500.

“Good though it is to record a record month, if we could meet the demand for the 500, we could have more than tripled our April result!” says Edward Butler, the General Manager for Fiat cars in Australia. “Australian demand for the Fiat 500, as in every market in which this chic little car is sold, far outstrips supply and we are taking orders now for delivery in four month’s time – something that is probably unique in its category!”

The success of the Fiat 500 is inspired by the stylish, chic good looks of the Fiat 500, which have inspired hundreds of thousands of buyers around the world to fall in love with Fiat’s bambino, and maintained by its five star EuroNCAP safety, high equipment levels and its environmental ability, which includes, in the form of the 1.3 JTD Turbo Diesel variant, the most economical car in Australia.

“The Fiat 500 is living proof that being good to the environment and driving a safe car does not have to be a slow, basic, cramped misery,” says Edward Butler. “The Fiat 500 is top of the class for safety and the environment; it seats four people and has a decent boot. Yet it is also a chic, stylish, great fun to drive car that is a pleasure to own. The sales figures prove that the new Fiat 500 really is the ideal car for the 21st century!”