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TRW has won the ATA Automotive Innovation
Award 2008 for the integration of its
intelligent safety systems combining Lane
Departure Warning, Electrically Powered
Steering and Electronic Stability Control
that were launched on the Lancia Delta. |
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TRW has been presented
with the Best Automotive Innovation Award 2008 by
Italy's Automotive Technical Association (ATA) for the
integration of its intelligent safety systems combining
Lane Departure Warning, Electrically Powered Steering
and Electronic Stability Control. These technologies
were launched on the Lancia Delta in June.
"We are honoured to accept this prestigious award and to
be recognized in the industry for these advanced safety
systems," said Peter J. Lake, executive vice president,
Sales and Business Development for TRW Automotive. "The
breadth and depth of TRW's safety knowledge enables us
to support vehicle manufacturers as they bring driver
assist systems and integrated technologies into the
market."
"In the Lancia Delta, TRW's sensors, algorithms and
electronics provide information that enables the
actuation of the most appropriate systems to help
deliver enhanced driving comfort and safety."
TRW's Lane Departure Warning System uses video camera
technology integrated with Electrically Powered Steering to
enable haptic lane feedback. The video camera detects when
the vehicle is drifting toward the lane markings and the
electric steering provides the driver with gentle guidance/haptic
feedback through the steering wheel to stay in lane.
Steering torque control is a technology made possible by
the integration of steering and electronic stability
control. The integration of these systems can deliver
braking performance improvements on split coefficient
(mu) surfaces - such as two wheels braking on pavement
and two wheels braking on ice - as well as driver
support and comfort through the steering control.
Giorgio Marsiaj, TRW's global vice president sales for the
Fiat Group, added: "The synergies between Fiat's competence
in vehicle behaviour and TRW's strengths in systems
integration and component design enable us to work together
to bring these systems from concept to production.
"It is very satisfying to be recognized by the industry
for the intelligent safety systems we're delivering to
the market today."
The Technical & Scientific committee of ATA stated that
TRW gained this award because of "the importance of such
integrated driver assistance systems not only for
comfort, but also for improving overall vehicle safety."
The ATA Automotive Innovation Award is presented
annually for new developments in products or processes
in the automotive industry. ATA is Italy's foremost
association of technical experts, organizing conferences
and publishing journals for the automotive industry.
With 2007 sales of US$14.7 billion, TRW Automotive ranks
among the world's leading automotive suppliers.
Headquartered in Livonia, Michigan, USA, the Company,
through its subsidiaries, operates in 27 countries and
employs approximately 66,000 people worldwide. TRW
Automotive products include integrated vehicle control
and driver assist systems, braking systems, steering
systems, suspension systems, occupant safety systems
(seat belts and airbags), electronics, engine
components, fastening systems and aftermarket
replacement parts and services.
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