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						The Isotta 
						Fraschini powered luxury superboat XSR48 has triumphed 
						over a string of highly regarded and innovative 
						transportation designs to collect top honours in the 
						'Transport' category of the Condé Nast Traveller 
						Innovation and Design Awards.  | 
                                 
                                
                                    
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						The Isotta 
						Fraschini powered luxury superboat XSR48 has triumphed 
						over a string of highly regarded and innovative 
						transportation designs to collect top honours in the 
						'Transport' category of the Condé Nast Traveller 
						Innovation and Design Awards. 
						 
						To collect the award the XSR48 beat off competition from 
						three cars (Fiat 500, the French Loremo and the VW Polo 
						Blue Motion), two trains (Spain's AVE Train and Japan’s 
						Nozomi N700), two push bikes (the French Velib and Momo 
						City Bike) a motorbike (Philippe Starck's concept 
						motorbike for Voxan) and an innovative cat's eye from 
						Australia (the SolarLite). 
						 
						XSMG Marine, the British superboat manufacturer who 
						build the award-winning craft, was presented with a 
						prestigious design and innovation award for the XSR48 
						during a prize giving ceremony, the firm's iconic and 
						ultra-luxury superboat. In standard trim the XSR48 is 
						powered by 
						two 
						11.3-litre Isotta Fraschini L1306 - 588 kW diesel 
						engines which give the craft a combined 1600 bhp power 
						output. 
						 
						The Condé Nast Traveller’s Innovation and Design Awards, 
						which took place at a gala ceremony at Grosvenor Square, 
						London on Monday evening, celebrate excellence in 10 
						categories ranging from Sustainability to 
						Infrastructure. The XSR48 was selected in the Transport 
						category that included other recent design achievements 
						such as the new Fiat 500 and Philippe Starck's concept 
						motorcycle for Voxan. Other winners at the award 
						ceremony included Heston Blumenthal for excellence in 
						the Gourmet category and Chanel in Retail. 
						 
						The top award was voted for by readers of the magazine 
						after being shortlisted by a panel of experts including 
						Jason Barlow, editor-at-large at Top Gear 
						Magazine, Sir Nicholas Serota, director of the Tate 
						Gallery and Lloyd Grossman, the culture and food expert. 
					
					Commenting on 
					the accolade, Ian Sanderson, XSMG Marine's Chief Executive 
					and founder said: "We all thrilled and immensely proud that 
					XSMG Marine, a small niche British design project that 
					designed and created the XSR48 as a super-luxury icon, has 
					been recognised to have achieved exactly that. Being 
					nominated was already seen as a triumph for our design team, 
					to win the award against some of the world's most 
					extraordinary and highest profile design projects and some 
					of the world's largest brands is overwhelming. 
					 
					"It takes a huge amount of creativity to create a truly 
					'unique' concept, our XSR48 unquestionably has unique DNA, 
					but it takes huge amounts of courage and commitment for a 
					small business to take a concept and turn it into a reality. 
					We have all put so much passion and hard work in making this 
					vision a reality, so it is absolutely fantastic to receive 
					this recognition against such esteemed opponents." 
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