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Current Technology Corporation today
announced its subsidiary StarOne Telematica
SA has signed a Commercial Agreement of
Purchase and Sale with Magneti Marelli
Sistemas Automotivos Industria e Comercio
Ltda. of Brazil. |
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Current
Technology Corporation today announced its subsidiary
StarOne Telematica SA has signed a Commercial Agreement
of Purchase and Sale with Magneti Marelli Sistemas
Automotivos Industria e Comercio Ltda. of Brazil, a
subsidiary of Magneti Marelli of Milan, Italy, an
international company belonging to the Fiat Group. The
Agreement flows directly from the Memorandum of
Understanding announced August 12, 2008. Importantly,
during the past two months, technical experts from the
Company's 56% owned Texas-based subsidiary Celevoke,
Inc. have worked directly with Magneti Marelli in Brazil
to integrate Celevoke's proprietary web-based Universal
Telematics Solutions with Magneti Marelli's hardware.
StarOne is now delivering Magneti Marelli's anti-theft
device and tracking system to its customers in Brazil.
"This is an
important step," stated Celevoke CEO Chuck Allen. "However,
it is only the first step. As indicated in the President's
Letter to Current Technology shareholders September 16,
2008, Celevoke's success at the technical level has also
opened the door for us to interact directly with a key
French telecommunications industry player with global reach.
We have been working directly with the French company for
the past few months on a more advanced anti-theft device and
tracking system, which we believe is superior to anything
available in the market today. Our vision is a product
jointly developed by Celevoke and the French company,
manufactured by Magneti Marelli for sale throughout the
Americas and beyond. We expect to announce further
particulars of this exciting new initiative during November
2008, and anticipate a market launch during the First
Quarter of 2009."
"This is a
landscape changing event," said Current Technology CEO
Robert Kramer. "We believe we will be able to sell this new
product at the OEM level to automotive and motor sport
manufacturers in Brazil, with StarOne providing service and
support. Further, we believe the product has significant
potential outside Brazil, in the balance of the Americas and
beyond. As a result of this joint development effort with
world class partners, we believe Celevoke will be able to
generate significant revenue for the use of its proprietary
Intellectual Property, even if it is not involved directly
in the hardware sale. This may open an entirely new and
previously unanticipated revenue stream, and has the
potential to take Celevoke to a whole new level."
Celevoke
Celevoke is
poised to become a market leader in the projected $38.3
billion (by 2011) global market for Telematics (according to
ABI Research), which is the integrated use of
telecommunications and informatics. More specifically, it is
the science of sending, receiving and storing information
wirelessly via telecommunication devices. Celevoke has
integrated Telematics and Global Positioning Systems (GPS)
with sensing technology. This proprietary suite of hardware
and software products enables users to remotely monitor,
track, control and protect a wide variety of asset classes.
Examples include people, automobiles and trucks, shipping
containers and covert vehicles used for law enforcement and
intelligence gathering in a global marketplace. Celevoke is
56% owned by Current Technology.
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