The US
Treasury Department's auto task force has confirmed
today that striking a deal with Fiat represents
Chrysler's last chance of survival although it believes
that there is a huge amount of work to be done to turn
this option a practical proposition. The auto task force
has criticised the standalone viability plan submitted
on February 17 as being to overly optimistic and not
able to stand up to scrutiny.
In a live
television address today US President Obama threw his
support behind an alliance with Fiat as being Chrysler's
best chance at survival and said he would offer aid, but
with a number of strings attached. The loans on offer
however could now amount to up to US$6 billion - provided
Chrysler and Fiat can show that a viable recovery scenario
can be enacted. They now have 30 days to demonstrate if they
have this capability; if they fail Chrysler will be cut
adrift. Fiat investors showed much concern about the deal
and shares in the Italian carmaker lost 9.35 percent to
4.777 euros at close of trading on the Milan bourse today.
The terms of the
Fiat-Chrysler alliance are likely to change. In the proposal
outlined in January Fiat was to get a 35 percent stake in
Chrysler in exchange for supplying its technology, a
contribution valued recently at US$8-10 billion by Chrysler
CEO Bob Nardelli. This stake in turn could be raised to 55
percent at a later date. However this initial Fiat stake is
likely to fall to around 20 percent initially, later rising
to 35 percent depending on the successful repayment of the
loans. The Obama administration won't tolerate Fiat taking
control of Chrysler while loans are outstanding to the US
Treasury Department. Chrysler already owes the Treasury
Department US$4 billion in loans it received at the end of
last year.
The auto task
force, led by Steve Rattner, criticised a large number of
points in Chrysler's standalone viability plan, saying that
in particular the US carmaker lacked a global footprint,
that the economies of scale in the areas of purchasing were
too small with its US$20 billion annual purchasing budget,
that its model range's development was far behind its
competitors, that it devotes half the number of engineers
that rival GM does, and was tipped to far in the direction
of larger vehicles. "Chrysler's plan to address these issues
is based on overly optimistic assumptions that are
inconsistent with its current products and its resources,"
the report stated.
The report
dismisses Chrysler's claims that it can steady its market
share at 10.7 percent and sees no evident for this. The
report comments that: "Chrysler has lost 5 percentage points
of market share since the height of its share, at 16.2
percent, in 1998. Continued share erosion in line with
recent history would translate into several billion dollars
of increased losses over time."
Chrysler's
assertions that it can reduce the large incentives it offers
customers was also questioned by the task force report.
"This is inconsistent with the company's recent history with
regard to incentives, in which increasingly larger
incentives still translated into continued share erosion,"
it noted. The car maker's struggling financial division,
Chrysler Financial, was also singled out by the task force
as being a problematic future area. "The captive finance
unit has substantial financing challenges of its own in the
current financing environment," said the reports, adding
that, "future demand may depend on Chrysler finding
alternate leasing sources."
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