A FIAT Qubo, the unique vehicle generated by the FIAT - PSA Peugeot-Citroën joint venture, was vehicle number 3,000,000 to come off the production lines of the Tofaş plant in Bursa, Turkey. This signifies an historic moment, highlighting the successful partnership between the FIAT Group and Turkish conglomerate Koç Holding that was signed 41 years ago.

The Tofaş plant boasts an annual production capacity of 400,000 units and numbers over 7,000 employees, so it is one of FIAT’s most important strategic production centres worldwide. This is where FIAT Linea, Qubo, Albea, Palio Sole and Doblò are all manufactured, for domestic sales and also export, alongside the FIAT Professional commercial division's Fiorino and Doblò Cargo vehicles.

Ali Pandir, CEO of Tofas, declares: “This achievement is attributable to the steady strength of founders, KOC Holding and FIAT. Moreover, Tofaş intends to reinforce the important industrial position it has earned in FIAT. We are intensely proud at the plant that our production line has rolled out three million vehicles. We’re also extremely satisfied with our workers, as we couldn’t have done it without them”.

Lastly, it is worth noting that the FIAT Qubo is playing a crucial role in increasing Tofaş’s performance, both on the domestic market in Turkey and in European exports. So there has been huge success for the product that came from a simple yet revolutionary concept. The Qubo actually goes one step beyond the MPV models and presents the “free space vehicle”, able to meet the most varied mobility demands thanks to a bold personality and unique, versatile functions for its class.