Chrysler LLC
today filed a motion with the U.S. Bankruptcy Court seeking
to reject certain U.S. dealer agreements, and a list of U.S.
dealer agreements to be assigned to the buyer of its
business assets. Subject to Court approval, 2,392 Chrysler,
Jeep or Dodge dealers will continue with the new company in
a global alliance with Fiat once the sale is complete. This
action will help improve the landscape of the Chrysler
dealership network following the sale and enhance the full
line portfolio of Dodge, Jeep and Chrysler products for
customers.
“We are in the
process of revitalizing Chrysler's business to succeed as a
viable enterprise under new ownership in the future,” said
Jim Press, Vice Chairman and President. “The unprecedented
decline in the industry has had a significant impact on our
sales and forced us to reduce production levels to better
match the needs of the market. With the downsizing of
operations after the sale and reduction of plants and
production, similar reductions must be made to the size of
the dealer body. We appreciate the support of our dealers
and regret this painful action. We wish market conditions
made it possible to keep everyone.”
Chrysler plans
to maintain "business as usual" with all of its dealers
through the transition. The Company intends to honour
warranty and incentive payments during the period that
rejected dealers remain active. Chrysler is committed to
working with these dealers to ensure a positive relationship
with customers. To ease the burden on dealers whose
agreements have not been assumed, Chrysler will work to
assist in the redistribution of new vehicles and parts to
the remaining dealer network.
"It is with a
deep sense of sadness that we must take steps to end some of
our Sales and Service Dealer Agreements,” said Steven
Landry, Executive Vice President, North American Sales and
Marketing, Global Service and Parts. “The decision, though
difficult, was based on a data-driven matrix that assessed a
number of key metrics. In total, 789 dealers, which
represents 14 percent of our sales volume, will be rejected
and, subject to the court approval, they will discontinue
selling Dodge, Chrysler or Jeep vehicles on or about June 9.
The review was an objective and rigorous process that was
both thoughtful and thorough. We plan to work to have an
orderly transition. These are extraordinary times, and they
call for an extraordinary response. It is important to our
dealers and to our customers that these steps be completed
quickly and seamlessly as we transition to a new Chrysler,”
Landry added.
Additionally, on
May 12, the Court approved the motion regarding Chrysler
LLC's agreement with GMAC Financial Services to provide the
automotive financing products and services to the Company’s
dealers and customers moving forward. GMAC Financial
Services will be the preferred lender in North America for
Chrysler, Jeep and Dodge dealer and consumer business,
including wholesale of new and used vehicles as well as
retail. GMAC Financial Services will be able to offer the
best long-term finance options for Chrysler dealerships and
customers and is established as a bank holding company with
access to a variety of funding sources.
While difficult,
the actions to restructure its dealer network are a
necessary part of Chrysler’s viability plan and are central
to the proposed sale transaction. These actions will help
ensure that both remaining dealers and the new company will
be stronger and more profitable going forward. “A stronger
dealer network supported by GMAC’s long-term finance options
provides an advantage to consumers, and that is what will
ultimately drive the creation of a significantly stronger
global competitor,” said Press.