TATA NANO

23.07.2009 FIAT AND TATA PLANNING TO JOINTLY SELL THE NANO IN LATIN AMERICA

TATA NANO CX
TATA NANO CX
TATA NANO CX
TATA NANO LX
TATA NANO LX

Fiat and Tata Motors plan to jointly sell the latter's low-cost Nano, which has just gone on sale across India in the last week, jointly in Latin America according to Tata Chairman Ratan Tata speaking in a newspaper interview published today. Talking to La Stampa newspaper Ratan Tata foresees an expansion of the current joint venture between the Italian and Indian carmakers which currently covers areas such as joint manufacturing, purchasing and retailing as well as the sharing of technology.

"We have various projects, to take the Nano to Latin America together, to share platforms for new cars, we have projects for Iveco and also for us to sell Ferrari and Maserati," Tata told La Stampa during the interview in this morning's edition. "We are talking about a lot of things."

Tata Motors has long eyed breaking into the Latin American new vehicle arena and with Fiat being the biggest player in the region's key market, Brazil, working closely with its joint venture partner is a logical way to get a foothold. Plans for Fiat to build a 1-ton Tata pick-up at its factory at Córdoba in Argentina, to be badged by both companies, fell through last year when Fiat felt that the proposed vehicle wasn't suitable for the market.

The Nano is the latest affordable motoring sensation, with the ultra-cheap four-door car being priced at just 100,000 rupees in India, just over two thousand dollars excluding taxes. In the La Stampa newspaper interview today Tata also revealed that the tiny car has now passed mandatory European crash tests and will go on sale in Europe from 2011.

However, only last week the Nano finally went on sale in India after a year-and-a-half gestation period since its public unveiling, and Ashok Raghunath Vichare of Mumbai became the very first customer to collect a Nano. Vichare received his choice, in LX specification, at the hands of Ratan Tata. Speaking during the handover occasion, Tata said, “I hope the Tata Nano will bring motoring pleasure to those who will be buying their first car as also those who currently own cars but want a modern, contemporary, emission-friendly city car.”

The Nano can comfortably seat four adults. With a length of just 3.1 metres, width of 1.5 metres and height of 1.6 metres, the Nano has the smallest exterior footprint for a car in India but is 21 percent more spacious than the smallest car available today. A high seating position makes getting in an out easy. Its small size coupled with a turning radius of just 4 metres, makes it extremely manoeuvrable in the smallest of parking slots.

The three trim levels and their key features available at launch are: Nano Standard: The standard version, in three colour options, single-tone seats, and fold-down rear seat;  Nano CX: In five colour options, with heating and air-conditioning (HVAC), two-tone seats, parcel shelf, booster-assisted brakes, fold-down rear seat with nap rest; and Nano LX: With the features of CX plus complete fabric seats, central locking,  front power windows, body coloured exteriors in three premium colours, fog lamps, electronic trip meter, cup holder in front console, mobile charger point, and rear spoiler. Many of these features are not available on current entry-level small cars in the country.

The 2-cylinder engine delivers 35 PS at 5250 rpm and a torque of 48 Nm at 3000 rpm, enabling the car to have a top speed of 105 km/h and negotiate inclines with a gradeability of 30 percent. Fuel efficiency is 23.6 km/litre, certified by the Automotive Research Association of India (ARAI) under mandated test conditions, which is the highest for any petrol car in India. The high fuel efficiency, coupled with a low kerb weight of 600 kg, ensures that the Nano, at 101 gm/km, has the lowest CO2 emission amongst cars in India. The Nano's safety performance exceeds current regulatory requirements and it passes the roll-over test and offset impact, which are not regulated in India. It has an all sheet-metal body, reinforced passenger compartment, crumple zones, intrusion-resistant doors, besides mandatory seat belts and complies fully with existing Indian safety standards. Tubeless tyres, among which the rear ones are wider endowing extra stability, enhance safety.

 

© 2009 Interfuture Media/Italiaspeed