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									The 
									award-winning Fiat 500 (top) and the 
									recently facelifted four-wheel-drive Sedici 
									"crossover" (middle and bottom) seen above 
									on the Fiat automobiles stand during last 
									month's Frankfurt Motor Show.  | 
                                 
                                
                                    
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								Fiat 
								is continuing its strong run of sales in Germany 
								this year through September after posting a 65.8 
								percent jump in registrations which equates to 
								more than three times the overall market’s rise, 
								while Alfa Romeo is also in positive territory 
								and is up by 9.7 percent. Last month 316,266 new 
								passenger cars were registered in Germany as the 
								market continued to surge which equated to a 
								year-on-year gain of 21.0 percent. 
					
					As German 
					consumers continue to show favour towards smaller, more 
					efficient cars, the Fiat Automobiles’ model range, including 
					the Panda, 500 and Grande Punto all performed well in 
					September, and the Italian carmaker weighed in last month 
					with a total of 11,999 sales which gave it a 3.8 percent 
					share of the whole market for the month and put it up 65.8 
					percent on September 2008. This performance meant Fiat was 
					the second best performing volume manufacturer year-on-year 
					with only Hyundai ahead of it. The South Korean carmaker was 
					up 85.5 percent on September 2008 on the back of 7,227 
					registrations. In total Fiat was the third best performer - 
					counting all brands on the market - as the only other 
					carmaker to beat it apart from Hyundai was Lada which was up 
					123.2 percent but had just 404 sales to its name. 
					
					The biggest 
					selling brand in Germany last month was domestic giant VW 
					with 73,788 registrations and that put it up 45.8 percent 
					year-on-year while its captive Skoda brand also performed 
					particularly well, up 59.4 percent. Opel and Ford were also 
					big volume winners, up 35.3 and 25.6 percent respectively. 
					The three German “prestige” brands continued to be shunned 
					by domestic buyers and they all lost ground year-on-year 
					despite the overall market being up by more than a fifth. 
					Audi lost 27.8 percent and BMW shed 16.0 percent, while 
					Mercedes-Benz recorded the softest blow of the trio, 
					although it still fell by 8.4 percent. 
					
					Alfa Romeo was 
					also positive year-on-year, its 1,003 registrations, driven 
					by demand for the MiTo, gave it a 0.3 percent share of the 
					market and put it up 9.7 percent year-on-year. Lancia though 
					couldn’t reproduce the superb form it showed in its home 
					market during September and it ended last month in Germany 
					with 279 sales which left it down 29.7 percent. 
					
					For the 
					year-to-date Fiat has 138,555 registrations in Germany which 
					is almost double (+97.3 percent) its performance during the 
					first nine months of last year. It gives Fiat Automobiles a 
					4.6 percent share of all sales in Germany so far this year. 
					Fiat has also outperformed the overall market for the 
					year-to-date almost four fold. German sales are now nudging 
					the three million mark (2,990,766) after the first nine 
					months of 2009 which equates to a 26.1 percent rise 
					year-on-year. Fiat is the second best performing volume 
					manufacturer for the year-to-date, behind Hyundai (+117.6 
					percent), and the third best overall if niche brand Lada 
					(+139.8 percent) is counted in. 
					
					Alfa Romeo has 
					9,100 sales for the year-to-date and this puts it up 78.9 
					percent year-on-year and gives it a 0.3 percent share of all 
					sales in Germany so far this year. It is also the fourth 
					best performing brand year-on-year behind Lada, Hyundai and 
					Fiat. Lancia’s total of 2,937 sales so far this year keep it 
					in positive territory, it is up 12.6 percent on the same 
					period last year although it has underperformed the market's 
					average rise. 
					
					Fiat’s new North 
					American partner Chrysler Group continued its march to 
					oblivion across Europe last month and its three brands 
					(Chrysler, Dodge and Jeep) managed a combined total of 510 
					sales in Germany during September to take a 0.2 percent 
					share of the market. That put it down 60.6 percent on the 
					same month last year. For the year-to-date Chrysler Group 
					has notched up 6,283 sales in Germany which is down 47.3 
					percent year-on-year and gives it a 0.2 percent cut of all 
					the market’s sales after the first three quarters of the 
					year. 
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