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Fiat Group was able to match the surge in new car
registrations across Europe last
month, up 20,000 units on the same period last year to post a 27.7 percent rise,
which beat the overall market by 1.1 percent and allowed the Italian carmaker to raise its share
from 8.1 to 8.2 percent.
New car registrations in Europe
(counting all the EU members plus the EFTA signatories) rose by
26.6 percent in November 2009 compared to a
drop of 25.8 percent in the same month last year. Contrasting performances in Western
Europe (+30.6 percent) and the new EU Member States (-16.7 percent) reflected the impact of
fleet renewal schemes in a number of main Western European markets. In 2009, the
month of November counted on average one more working day across the EU, which
contributed to the rise observed. New registrations amounted to 1,182,082 units
in the month. From January to November, the market for new cars shrunk by 2.8
percent,
composed of -0.7 percent in Western Europe and -27.4 percent in the new EU Member States,
adding up to a total of 13,406,382 new vehicles registered.
In Western Europe, 1,116,845 new cars were registered in November, or 30.6
percent more
than a year ago. Most markets expanded, with results ranging from +1 percent in
Portugal to +57.6 percent in the UK. The increase was 48.3 percent in France, 37.3
percent in Spain,
31.2 percent in Italy and 19.7 percent in Germany. Eleven months into the year, the West
European market remained stable (-0.7 percent) compared to the same period of 2008.
Only three countries posted growth: France (+7.6 percent), Austria (+7.9
percent) and Germany
(+25.4 percent). The Italian market contracted by 1.4 percent, the British by 8.8
percent and the
Spanish by 20.8 percent.
In the new EU Member States, new registrations decreased by 16.7 percent in November.
Only the Czech Republic (+31.5 percent) and Slovenia (+3.7 percent) saw their markets expand.
The Polish market remained stable (-0.4 percent). The downturn in the other countries
ranged from -23.9 percent (in Slovakia) to -84.9 percent (in Latvia). From January to
November, 778,063 new cars were registered, or 27.4 percent less than over the same
period a year ago. The Slovak and Czech markets grew by 10.7 percent and 10.1
percent
respectively. Poland (+0.5 percent) remained the largest with a total of 291,715
units, while Romania became the third biggest market despite a 60.7 percent
contraction.
The Fiat Group
posted a total of 97,074 registrations across Europe last
month, compared to 76,020 units during the same month a year
ago, a 27.7 percent rise that increased its market share by
0.1 percent to 8.2 percent. Fiat outsold GM Group last month
by two-and-a-half-thousand units, but usual neck-and-neck
rival Renault steamed away from it, the French carmaker's
130,807 units putting it up 46.6 percent year-on-year. All
the big European carmakers were in positive territory
year-on-year last month; however BMW and Daimler
significantly underperformed the market, while Ford (+23.4
percent) and GM (+23.9 percent) and VW Group (+16.6 percent)
were all shy of the overall market rise. Aside from Renault,
PSA Group (+38.7 percent) and Toyota (+33.5 percent)
outperformed Fiat. Smaller brands to enjoy a good month
included Nissan (+77.2 percent), Hyundai (+46.8 percent),
Suzuki (+32.5 percent) and Kia (+31.2 percent).
Fiat Automobiles
accounted for 78,439 units of the Fiat Group's sales in
November, up 29.5 percent, and in the process raising its
market share year-on-year from 6.5 to 6.6 percent. Lancia
was the biggest year-on-year winner, up 37.3 percent with
10,285 units sold on the back of a very strong month in
Italy, although it fared less favourably elsewhere. It's
market share rose from 0.8 to 0.9 percent year-on-year.
Meanwhile Alfa Romeo continued to suffer, up 4.8 percent
year-on-year with 7,976 units, its overall European share of
sales shrank from 0.8 to 0.7 percent. The Fiat Group's
luxury/performance brands, Ferrari and Maserati, posted a
combined total of 374 units during November, up 13.0 percent
year-on-year.
After the first
eleven months of the year the Fiat Group is the best
performer of the big European groups compared to the same
period last year, its 1,168,862 units putting it up 60,000
units and 5.4 percent, and raising its market share from 8.0
to 8.7 percent year-on-year. Aside from Renault (+1.0
percent) and VW Group (+0.6 percent), all the other major
groups are in negative territory for the year to date. The
Fiat brand is up 5.0 percent with 946,375 registrations for
the year-to-date, and its market share for the period is up
from 6.5 to 7.1 percent, while Lancia with 112,633 units is
up 5.0 percent year-to-date and Alfa Romeo on the back of
103,813 units is up 9.1 percent for the first eleven months
of the year. It means Lancia's European market share remains
unchanged on 0.8 percent while Alfa Romeo is up 0.1 percent
to 0.8 percent year-on-year. Ferrari and Maserati have 6,041
registrations so far this year, down 1.6 percent.
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