The Fiat
brand has turned in an excellent November’s sales
performance in Germany, up 33.5 percent year-on-year to
comfortably outperform the overall market which rose up
19.7 percent; Alfa Romeo also climbed year-on-year
although Lancia experienced a sharp fall. The German new
car posted another very positive month with
279,725 cars registered although this was weaker than in
recent months.
During November the Fiat brand accounted for 8,077
registrations in Germany which put it up 33.5 percent
year on year and gave it a 2.9 percent share of the
market for the month. Alfa Romeo was also positive
during November on Europe’s biggest new car market,
although it underperformed the overall index as the 681
cars it saw registered was up 10.7 percent year-on-year
and gave it a 0.2 percent slice of all sales. Lancia’s
difficult year in Germany got much worse in November; it
was down 63.8 percent on the back of JUST 143 sales, to take
a 0.1 percent share of the market.
During November the
Chrysler Group saw 479 units registered combined across
its three brands, Chrysler, Dodge and Jeep, and continued its rapid road to
irrelevance on this market, down 44.2 percent on a
market that gained a fifth.
For the year-to-date the German new car market has seen
3,591,611 registrations which puts it up 25.4
year-on-year. The Fiat brand has 157,917 registrations
in the country for the year-to-date and that equates to a
4.4 percent market share and an 89.5 percent jump in
sales compared to the same period last year. In terms of
volume brands, Fiat is the second best performer year-on-year, just fractions behind Hyundai, which is up
90.4 percent.
Alfa Romeo has seen 11,609 sales for the first eleven
months of the year, up 69.8 percent on the same period
last year to give it 0.3
percent of all sales. Alfa Romeo is the fourth best
placed year-on-year performer in Germany, behind sister
brand Fiat, as well as Hyundai and Lada. Lancia isn't contributing to
the rosy picture for Fiat Group
Automobiles and slipped into negative territory for the
year-to-date last month, it is now down 1.9 percent on
the same 11 months of last year after racking up 3,324
sales. The Chrysler Group has 7,287 registrations for
the year-to-date and that equates to a halving of its
sales compared to last year, the U.S. carmaker posting a
47.2 percent drop, making it the worst performer on the
German market bar the plummeting Saab.
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