Shell has developed a new animated video showing the role of Shell V-Power fuel and Shell Advance lubricant within the engine of the new 2010 Ducati Hypermotard range. The innovative Ducati Hypermotard spawned a new and exciting cross-over category that reinvented pure riding pleasure with a practical and versatile motorcycle that can be used every day. The animation show how Shell Advance lubricant and Shell V-Power fuel work together inside the distinctive and popular Italian bike. Not only does Ducati use Shell products on the racetrack in MotoGP and World Superbike competition, it also chooses Shell Advance oil and Shell V-Power road fuel as the first fill for every bike leaving the famed Borgo Panigale factory in Bologna, Italy.