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After years of success and with
over than 15,000 bikes sold worldwide, MV Agusta
presents the all-new Brutale. “We are writing a
new chapter in the glorious history – rich in
tradition and victories – of MV Agusta. A new
chapter of renewed excitement, commitment and
investment in the Brand and its future. We begin
our journey with the re-launch of the Brutale,
respecting its great personality and distinctive
style of a bike that has become an icon for MV
Agusta.” commented Enrico d’Onofrio, Managing
Director of MV Agusta.
The new Brutale keeps the essential lines of the model that
over the years has touched the heart of it’s fans, while
boosting and enriching the technological content: almost all
of the technical and aesthetic components have been
completely revisited. The style and the design of the
Italian naked, awarded innumerable times by the
international press, emphasizes the attention to detail and
a superior level of finish. In line with tradition it is
presented in two versions for the new model: 990R and 1090RR
with race orientated components.
“Made in MV”, means the design of each single part of the
Brutale, is developed from within the Company. It allows us
to reach unparalleled precision, functionality and
character, superior versatility and enhanced handling. The
new Brutale has achieved – along with the incredible
performance which has always distinguished MV bikes –
improved handling, without losing the original dinamic
characteristics loved so much by the racetrack enthusiasts.
With the new 990R and the 1090RR, MV Agusta marks the
beginning of a new era. Almost a decade has passed
since the appearance of the first Brutale, a prestigious,
naked motorcycle with fascinating design, power, and speed.
Its characteristics, unique and unmistakable, have made it
famous the world over, enabling it to win coveted prizes as
the most beautiful motorcycle of the year. Fifteen thousand,
four hundred Brutale units have been sold worldwide,
including special versions. Its identity has remained
timeless, backed by MV Agusta’s legendary racing heritage.
The 38 riders’ world championship titles and 37
manufacturers’ championships - attained with the
contribution of motorcycling legend Giacomo Agostini -
demonstrate the company’s ability to work under extreme
conditions, as well as its great passion for racing.
The Brutale pushes the limits of research
and technology in its 2010 models - the 990R and the 1090RR.
With its state-of-the-art components, the 2010 Brutale
delivers acclaimed performance and ease of riding, in
keeping with the “Made in MV” formula: a commitment to
excellence in componentry, in the design of which MV Agusta
is at the forefront. The “easy” handling enable the Brutale
to compete with the Japanese nakeds: it is agile and
instinctive in the hands of the rider. It excels on the
racetrack, and its eclectic elegance and charm thrill even
the casual admirer.
To achieve these results, it was
necessary to replace 85% of the components, but the new
Brutale has preserved the significant style features of
previous versions. The work carried out on the 990R and
1090RR cannot be defined as mere restyling; rather, it is a
silent MV Agusta revolution. Created in 2001 with a 750
engine, the Brutale instantly stirred motorcyclists, who
were enthusiastic, but also insatiable, to the extent that
MV immediately pushed on towards more extreme limits in
search of absolute performance. The first change came in
2003. The 910S gained 12 hp over the 750, with its 139
horsepower, and a torque of almost 73 ft-lb which, with the
increase of 160 cc, completed the job. The R version was
even more powerful—144 hp with racing exhausts; a
professional rolling chassis that included radial brakes,
forged rims and TiN-treated front forks; and an engine
capable of reaching speeds of 163 mph. The second evolution
took place in 2007: the engine was made even larger, the
910S became the 989R, and the meanest model was named the
1078RR. These demonstrated incredible power, 142 and 147 hp
respectively, with torque varying between 74 ft-lb and 84
ft-lb, and a top speed of around 167 mph. Each model had a
different rolling chassis, with the “professional” version
boasting enhanced performance.
Throughout the years, the face of the
Brutale never changed expression; it only flexed its muscles
to be stronger and more athletic, always coming in two
versions, the basic and the sport. In its career, it donned
elite dress for limited editions. The “Serie Oro” (“Gold
Series”) was the first to make its debut, which was an all
red 750 special with a limited production number of only 300
units worldwide. The Serie Oro was presented along side the
first standard model of the MV naked. After the Italian win
in the 2006 World Cup, the “Italy” version was launched, a
replica for motorcycle enthusiasts and collectors of the
limited edition Brutale that MV Agusta President Claudio
Castiglioni wanted to give to each player on the Italian
team. Only 124 units were made, all light blue, with the
proud inscription “Champions of the World.” More recent
times have seen the “Hydrogen” (100 units), created in the
partnership with the clothing company of the same name,
which can be purchased from MV Agusta dealers as well as
from the luxurious boutiques of this prestigious name in
fashion. The latest creation is the “Wally,” resulting from
a co-branding with Monte Carlo based Wally, the largest
manufacturer of yachts. Only 118 units were made, signifying
the 118-foot length of the extraordinary motor boat that has
become an international icon among luxury watercraft.
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