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The Piaggio Beverly 300 Tourer (above) was
the absolute best-seller for the month of
June on the Italian market; while the Group
saw Piaggio Beverly and Liberty, Scarabeo,
and Vespa GTS and LX number among the “Top
10” in the over 50cc family. |
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The
Piaggio Group, according to data published by
the Confindustria Ancma, recorded increases in
its market quota and sales volumes in various
two-wheel market segments in Italy during the
month of June. Such performance takes on even
greater significance given that, in June, the
sector was positive once again, marking 8
percent overall growth in the sales of vehicle
registrations (over 50cc) compared to the same
month in 2008.
The overall
market quota of the Group during the month of June 2009
reached 32.3 percent, with an increase – according to
Confindustria Ancma figures – of 3 percentage points over
June 2008.
This growth is
due mostly to sharp increases in the licensed scooter
segments (35 percent of the market quota, +3.6 percentage
points over June 2008) and 50cc scooters (June quota of 50.5
percent, +1.4 points over the same month in 2008), thanks to
the success of new models recently launched in these
segments under the Vespa, Scarabeo, and Piaggio brand names.
The Piaggio Beverly 300 Tourer was the absolute best-seller
for the month of June on the Italian market; while the Group
saw Piaggio Beverly and Liberty, Scarabeo, and Vespa GTS and
LX number among the “Top 10” in the over 50cc family.
Thanks to this
June performance, the Piaggio Group market quota in Italy
during the first half of 2009 rose to an overall 29.4
percent, equal to 2.4 percentage points over the first six
months 2008. In particular, the Group recorded a growth of
3.2 percentage points for licensed scooters and 0.3 points
for licensed motorcycles. In June, the Piaggio Group also
completed the “sell out” recovery (sales to end clients) in
Italy. During the first 6 months of 2009, these figures were
slightly higher than the first half of 2008, with volumes of
more than 85,000 units and an increase of 1 percent.
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