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Alfa Romeo's centenary was honoured on the
occasion of the Geneva Motor Show last month
with an appearance by the marque's
first-ever production model, the fabulous
A.L.F.A. 24 HP of 1910. |
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For the Alfa
Romeo Centenary celebrations, the Italian Alfa Romeo
Register (RIAR) is organising an international rally for all
Alfa Romeo enthusiasts worldwide. Collectors, club members
or simply owners of current models are invited. The event,
supported by Alfa Romeo, will be taking place on Saturday 26
and Sunday 27 June in Milan, the city where the brand was
founded on 24 June 1910.
The enrolled crews - the objective is to gather over 3000
names - will parade through the streets of the centre of
Milan on the afternoon of 26 June. A statue donated by RIAR
(an association which brings together more than 1500 vintage
Alfa owners) and by many enthusiasts worldwide will be
presented during a ceremony a few hours before the parade.
Inspired by the famous Alfa Romeo 1900 Disco Volante, the
statue was designed by Centro Stile Alfa Romeo with the
collaboration of artist Agostino Bonalumi. An exclusive
dinner and live music show will end the first day of the
international rally.
On the morning of Sunday 27 June, all crews will take part
in a record-breaking exhibition. Forming a very long line of
Alfa Romeos, all bearing the characteristic "Biscione"
emblem on the roof, they will parade along the inner lane of
the Milan ring road and they will be filmed from a
helicopter. Also, guided tours will be organised at the Alfa
Romeo Museum in Arese to get to know the brand which has
played a leading role in international automotive history at
first hand. The event will be organised by MAC Group, a
consolidated partner of Fiat Group Automobiles for heritage
projects.
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