Ferrari
has named CMMB (Catholic Medical Mission Board) and the
William J. Clinton Foundation as beneficiaries of an auction
of the first Ferrari 458 Italia to arrive in the United
States. The auction and North American debut of the new
model will take place simultaneously in Los Angeles this
evening.
In choosing the two
recipients, delivering the highest caliber of aid to the
people of Haiti now and in the long-term, Ferrari is
focusing its ongoing commitment to social responsibility to
a cause that not only is close to everybody’s hearts but
that is still in need of tremendous support.
Both organizations
have strong ties to Haiti. CMMB has been working in Haiti
since 1912 and Bill Clinton was asked by President Obama to
spearhead a U.S. effort – the Clinton Bush Haiti Fund. Like
Ferrari, they settle for nothing less than the best."
The Ferrari 458
Italia represents a genuine evolution of Maranello’s
mid-rear engined V8 sports cars. As with every new Ferrari
the 458 Italia is a concentration of innovation thanks, in
no small part, to the company’s racing expertise. Employing
exactly the same techniques and methods used to develop the
Scuderia’s F1 cars, Ferrari’s engineers concentrated their
efforts on obtaining the maximum in terms of efficiency in
every aspect of the car, and their commitment was repaid
with levels of fuel consumption and C02 emissions that set
the benchmark in this market segment.
The Ferrari event
for 500 people will take place at a private home in the
Holmby Hills area of Los Angeles. Ferrari will be
represented by Piero Ferrari, Deputy Chairman and son of
Enzo Ferrari, Amedeo Felisa, worldwide CEO of the company,
and Marco Mattiacci, the newly appointed North American CEO.
Grammy-Award winner John Mayer will donate his time to
perform during the evening and director and
Ferrari-collector Michael Bay will be acknowledged for his
long-lasting friendship with the company. The auction of the
first Ferrari 458 Italia in the North America will be
conducted by the Wall Street Journal’s Pulitzer
Prize-winning automotive journalist Dan Neil.
CMMB
From its visit to Haiti in 1912, CMMB was
born and has grown to be a global leader in international
healthcare. Last year, the organization received support
totaling more than US$285 million dollars. 97.8% of the
donations received by CMMB went directly to provide
healthcare services to the underserved throughout the world.
CMMB three programmatic areas of activities are HIV/AIDS,
maternal and child health, and neglected tropical diseases.
In addition, Healing Help – its medical donations program –
and MVP – its medical volunteer program – collectively help
more than 1 million people annually. In total, CMMB works in
more than 40 countries in the developing world.
William J. Clinton Foundation Haiti Fund
Since the creation of the Clinton
Foundation Haiti Fund in January, the Fund has raised more
than $13 million for relief, recovery and reconstruction
assistance, and in the month after the disaster allocated $3
million to a dozen 501(c)3’s on the ground, while also
supporting the shipment and delivery of life-saving supplies
donated from businesses and other organizations.