After much thought Marchionne has emerged with a "commitment
to develop Alfa Romeo as a premium full liner brand" and the
historic marque which celebrates its centenary this year
will get a "strong European push" and yet another green
light to return to the United States with "entry into NAFTA
extended by Maserati at high-end," its return provisionally
coming through piggybacking onto the Trident dealership
network. Chrysler Group will be fully integrated into the
Fiat Group in Europe and this will contribute significantly
to a 400,000 target for D-segment cars. Lancia meanwhile
will also become a "full liner" brand, it will be integrated
with the Chrysler brand but will assume responsibility for
European markets except the UK (where it isn't represented).
Fiat Automobiles
will see a string of elderly models phased out this year,
the Seicento (still assembled in Poland), the
last-generation Punto Classic, the "Project World Car's
Siena/Albea sedan member, the unsuccessful D-segment Croma
estate, the Multipla, and the Ulysse (and its Lancia sister
the Phedra, both built in a joint venture with PSA) large
MPV, all getting the axe.
In the short
term there will be very little new to add to the Fiat
portfolio, the long-delayed next-generation Panda is still
planned for a launch next year when its production will be
switch to Alfa Romeo's factory at Pomigliano d'Arco near
Naples while the Dodge Journey will be badged by Fiat to
give the Italian firm a better grip in the SUV segment.
Finally next year will see a refresh for the C-segment Linea
sedan (built in Turkey for selected European markets) and
the last-generation Punto-based Idea "mini MPV" will cease
production.
In 2012 the
500 and 500C will feature a restyling, the "low-cost"
sub-B-compact model will finally arrive, most likely to be
built in Serbia and India to start with, a 5-and-7-seater
MPV will replace the discontinued Idea and be built in
conjunction with Chrysler Group, there will also be a
C-segment sedan shared with the U.S. carmaker, while the
Qubo will get a facelift. The Sedici, built in Hungary in a
joint venture with Suzuki, will be phased out in 2012. The
penultimate year of the plan, 2013, see a new city car based
on Fiat's "Mini" platform, most likely a revival of the axed
Topolino project, the Grande Punto will be phased out at the
same time as the Punto Evo gets a refresh, and the joint
Chrysler C-segment sedan will spawn derivatives including a
station wagon. The C-segment Bravo will also be canned
without any facelift during its lifecycle. The final year of
the plan, 2014, is the bleakest of all, the slides list only
refreshes for the next-generation Panda, the Fiat-badged
Dodge Journey, and the new Doblò which was introduced at the
beginning of this year.
The picture
for Lancia and Chrysler is quite blurred at the moment with
a number of Chrysler-based models set to be added to the
Italian brand's portfolio to widen its range. The
next-generation Ypsilon, based on the "Mini" platform
(500/Panda) will still arrive next year, built at the Tychy
plant in Poland, with the current B-segment model phased out
from Termini Imerese. This new Ypsilon is scheduled in the
plan to recieve a facelift in 2014. The rest of the current
Lancia line up will be phased out over the five years, the
PSA joint venture-built Phedra large MPV going this year,
the Musa in 2012 and the Delta in 2013. Next year the
reworked Chrysler 300C will arrive in Europe and it could be
also badged as a Lancia before the end of the product plan
while Chrysler's Grand Voyager (the international
designation for its Town & Country minivan) is also likely
to join the Lancia line-up next year as a straight
replacement for the Phedra. This model will itself be
replaced in 2014 according to the presentation. There will
be a new C-segment sedan and derivatives in 2012, this is
most likely to be based on Fiat's C-segment platform due for
that year although on the slide it is curiously shaded in as
a Chrysler developed model. Meanwhile there is a D-segment
sedan listed for 2013, which is shaded on the slide for
development by the Fiat Group although Marchionne has
repeatedly stated in the past that Chrysler will develop the
next Sebring, and finally a Chrysler-developed D-segment
crossover is proposed for 2014.
Alfa Romeo
has a number of models scheduled that would tie-in to a U.S.
launch which was stated to be back in the picture today,
although it remains to be seen how many of these will
actually materialise. The GT Coupé will be phased out this
year as will be the 147, both are produced in Naples, while
the Pininfarina-built Brera and Spider will be dropped
mid-next year, the Spider schedules to be replaced after a
year-and-a-half's gap in 2013 by a new model based on
Chrysler's renewed 300 platform. The MiTo will get a
facelift in 2012 and a 5-door version, which will also be
targeted at a U.S. comeback, will be added the year after.
One class up, the brand-new Giulietta, presented to the
media just weeks ago, is scheduled for a facelift in 2014
according to the plan and this restyled version will also be
targeted for the U.S. return. The 159 will continue through
to 2012 without any modifications to be replaced that year
by a new sedan and station wagon, engineered for the U.S.,
and dubbed as the Giulia. Finally two new Alfa Romeo-branded
SUVs are proposed, a C-segment model in 2012 and a D-segment
contender in 2013. There is no mention in the plan of a new
large executive sedan, widely dubbed in talk as the "169".
Lastly there
is nothing new in the five-year future for Abarth and the
niche sports division won't expand its range beyond the
versions of the Fiat 500 and Punto models it currently
offers. Abarth will update the 500 and 500C in 2012 when
Fiat refreshes the A-segment cars and there will be an
upgrade from the Scorpion-tuned Punto Evo to the
next-generation Punto when this is introduced by Fiat a year
later.
Jeep is also
integrated into the Fiat Group European line-up for the
2010-2014 period with seven models set to feature in the
timeframe. The new Grand Cherokee, a project developed by
Chrysler Group's previous owners Mercedes-Benz and then
private equity house Cerberus and refined over the last year
by Fiat, will arrive in Europe this year to join the
Wrangler which is set to feature for the full five years of
the plan and it will receive a facelift in 2012. The
Patriot, Compass and Cherokee will continue until 2012
before being phased out with the first two being pencilled
in for modifications next year. Finally a new C-segment SUV
and next-generation Cherokee will be added to the European
Jeep range in 2013.