Fiat Group Automobiles
has chosen to sponsor the eighth Salone
Internazionale del Gusto, the gourmet food show,
which will be held from 21st to 25th October at Lingotto
Fiere Expo in Turin, as a technical partner. This
collaboration springs from the shared inspiring values
of the show, the "Terra Madre" event and - more in
general - all Slow Food projects, based on the
principles of “good, clean and fair”.
For the Fiat Group, the
choice is perfectly in line with the model of
development that the company is pursuing on
international level by promoting full respect for the
environment, the communities and territories where it
operates. In addition to sponsoring the event, Fiat
Group Automobiles will be making a fleet of vehicles
available to organisers and will be introducing its most
recent innovation, proof of the company's on-going
commitment to sustainable mobility, to the general
public: the Fiat 500 equipped with a brand-new
two-cylinder Twin-Air engine. With a displacement of 900
cc, 85 HP and a CO2 output of 95 g/km, this
revolutionary engine is destined to become the new
reference in its category.
The innovative engine
perfectly expresses the commitment of Fiat in the field
of environmental protection and encouraging users to
adopt a more responsible, eco-friendly use of the car.
It is no coincidence that, for the third year in a row,
Fiat has been the most environmentally-friendly of the
top-selling 10 car brands in Europe, with an average CO2
emission level of 127.8 g/km, compared to the market
average of 145.8 g/km (analyses carried out by the
independent institution Jato Dynamics). A fundamental
boost to obtaining this result was certainly given by
the extraordinary growth of methane, the most
eco-friendly and cost-effective fuel available on the
market today. A forward-thinking direction chosen over
ten years ago, that has made Fiat undisputed European
leader in factory-fitted methane systems (OEM), as
demonstrated by nearly 400,000 units sold to date in the
Natural Power range, which includes 14 bi-fuel
(methane/petrol) models - cars and commercial vehicles -
for responding to all mobility needs.
