29.12.2010 THE FIAT 500C ARRIVES IN ABU DHABI

FIAT 500C, WESTERN MOTORS, ABU DHABI

Western Motors, Fiat's distributor in Abu Dhabi, and Al Ain, a member of Al Fahim Group, have announced the Gulf debut of the convertible Fiat 500C. This event has coincided with Fiat 500 receiving the Best Small Car of the Year Award from CAR Middle East.

Western Motors, Fiat's distributor in Abu Dhabi, and Al Ain, a member of Al Fahim Group, have announced the Gulf debut of the convertible Fiat 500C. This event has coincided with Fiat 500 receiving the Best Small Car of the Year Award from CAR Middle East – the GCC’s premier motoring magazine which is affiliated to the UK magazine brand.

“We are pleased to reveal the long-awaited convertible, Fiat 500C, featuring an innovative soft-top, also known as ‘a fully fledged window to the sky’, in addition to a great set of other safety and comfort options that add to the pleasure of driving such a beautiful and practical Italian master piece,” commented Mr. Kamal Rafih, General Manager of Western Motors.

The 500C is of the ‘open source’ design where new functions have been added to a highly successful existing product. Incorporating top-of-the-segment safety features, four adult-seat habitability and generous luggage space, the Fiat 500C also exhibits excellent load ability even with the soft-top fully open, thanks to a clever parallelogram hinge device. The soft-top will be available in ivory, red or black and may be matched up with several bodywork colour schemes, two of which are specifically for the 500C model: pearl red and a special warm grey, a colour that is typical of sports cars. Similar to the basic model, both models are the same size and powered with the same engine (1.4 litres producing 100 HP) all with either manual or robotized Dualogic transmission.

“Ideal for our weather conditions, the innovative sliding soft-top combined with a styling concept which retains all-round protection, the 500C is delightful to ride if you take it for a drive on the Abu Dhabi Corniche and admire the skyscrapers from the car’s ‘window to the sky’ or even a trip to Jebel Hafeet,” continued Mr. Rafih. “Its many special features make this new super-mini one of the best cabriolet models in the city-car segment in the emirate.”
 

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