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Nominees,
presenters and performers arriving at the The 67th
Annual Golden Globe Awards will have an opportunity
to help raise money for Haitian relief efforts with a
simple signature. Positioned at the entrance of the
Beverly Hilton Hotel is President and Chief Executive
Officer for the Chrysler Brand, Chrysler Group LLC,
Olivier Francois' personal car, a Chrysler 300C.
Francois donated his vehicle so that attendees to the
ceremony could place their signature upon the sedan
which could then be donated for auction to specifically
raise money for Haiti relief efforts.
"Looking at the
devastation this catastrophe has caused to an already
impoverished country, there is no doubt that we have a
social responsibility to assist in any way that we can. This
will not be the only funding we will provide to this country
on behalf of the Chrysler Brand and Chrysler Group LLC,
there is more to come," said Olivier Francois, President and
Chief Executive Office -Chrysler Brand, Chrysler Group LLC.
"We are pleased to join hands with Hollywood to offer this
gesture as part of the relief efforts toward Haiti. And, to
my colleague, Dodge Brand President and Chief Executive
Officer, who is of Haitian-descent, and to all
Haitian-Americans with family in Haiti, our thoughts are
with you." The Chrysler 300C that will be donated for
auction is expected to raise approximately 1 million
dollars.
Chrysler
Joins Stars for a Cause to Auction Chrysler 300 "eco style"
Edition Vehicles
The Chrysler brand, together with Dick Clark
Productions, has also partnered with Stars for a Cause
to donate six eco-friendly accessorized vehicles that will
be auctioned off to select celebrity charities. Nominee,
Meryl Streep, presenters, Christina Aguilera, Leonardo
DiCaprio, Tom Hanks, Felicity Huffman and actor Colin Firth
will arrive to the Golden Globes in their select
Chrysler 300 eco style limited edition vehicle, which will
be donated and auctioned to the charity of their choice.
Based off of the
Chrysler 300C, claimed to be the most-awarded vehicle in the
industry, the eco style edition vehicles are accessorised
with eco-friendly materials such as cork, bamboo, recycled
jute carpeting and suede seat inserts and feature
refurbished wheels while providing high-end luxury and
elegant design. The vehicles feature a refined interior,
premium technology and offer fuel-efficient performance and
excitement.
Each of the
celebrities will arrive to the awards in their select
vehicles: Presenter, Christina Aguilera's Chrysler 300 eco
style vehicle features a water-based Vanilla exterior color.
On the inside are cactus-colored seat-inserts with bamboo
applique placed on the door trim and center console;
Presenter, Leonardo DiCaprio's vehicle has Cream exterior
and Aqua-blue seat inserts, a hydrographic water-themed
applique is subtly placed throughout the interior; Actor,
Colin Firth's vehicle features a stately and sleek Black
exterior color with Black Bamboo interior accents;
Presenter, Tom Hanks will arrive to the awards in an elegant
Black Chrysler 300 eco style edition vehicle with Curry
seat-inserts and organic appliques; Presenter, Felicity
Huffman will arrive in a Dark Cordovan vehicle with a
stained Cordovan cork interior color; and Nominee, Meryl
Streep's vehicle features a Platinum exterior and on the
interior are Cumin-colored seat-inserts along with natural
mat and cork materials.
Recycled
materials are used within the interior of the vehicle.
Recycled ultra-suede seat inserts are used for the front and
rear-passenger seats and are soft to the touch and durable.
Hydrographics patterns are used to place organic themes on
the center console and door trim of the interior
compartment. Water-based paints are used on the exterior of
the vehicle. Under the hood is the 5.7-liter HEMI engine
with Muliti-displacement System (MDS). MDS seamlessly
alternates between smooth high-fuel-economy four-cylinder
mode when less power is needed and V-8 mode when more power
is needed. MDS optimizes fuel economy without sacrificing
vehicle performance.
The 67th
Annual Golden Globe Awards
The Chrysler brand, in partnership with NBC, Dick
Clark Productions and the Hollywood Foreign Press and as the
exclusive automotive sponsor for the second-half of the
televised broadcast, will dedicate six commercial spots
celebrating the craftsmanship, artistry and vision of the
nominees for The 67th Annual Golden Globe Awards in
six different film categories. The six spots, produced in
conjunction with NBC, will be vignettes that take the
audience behind the creative process and offer
congratulations to the nominees in each of these categories:
Best Director/Motion Picture; Best Actor/Motion Picture
Musical or Comedy; Best Motion Picture/Musical or Comedy;
Best Actress/Motion Picture Drama; Best Actor/Motion Picture
Drama; and Best Motion Picture Drama. The vignettes for each
category will air during a commercial break prior to the
announcement of that category’s winner.
“The Golden Globe Awards honor the vision and style
of the year’s best in entertainment, and the Chrysler brand
embodies vision and style in the automotive industry,” said
Francois. "The Chrysler brand is a perfect fit to pay
tribute and demonstrate a shared set of values.”
ItaliaspeedTV:
Chrysler 300 Eco Style Limited Edition
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