While its
domestic sales and market share continued to slide
unabated last month there was however a small bright
spot as Chrysler sold 11,465 vehicles outside North
America in January, a year-on-year increase of 9
percent. This improvement is the first year-over-year
sales increase in 20 months since the company, 20
percent owned by Fiat, reported a 5 percent increase in
May 2008.
Vehicle sales in China increased 132 percent
year-over-year and Colombia and Chile reported their
best January ever. Compared to January 2009, the Jeep
brand increased sales 16 percent, the Chrysler brand
improved 7 percent and the Dodge brand posted a 4
percent increase.
“We are glad to
see this gradual recovery and return of stability to our key
markets outside the U.S. After a very tough year, this bodes
well for the future and is in line with our expectations. We
confidently expect to solidify our international business
this year, as we benefit even further from our alliance with
the Fiat Group,” said Mike Manley, President and Chief
Executive Officer – Jeep Brand, Chrysler Group LLC and Lead
Executive for the International Organization.
Regional Sales
In the Asia Pacific region, Chrysler Group sold 2,967
vehicles, a 55 percent increase compared to January 2009.
China was the market leader for the region and the company
with 1,871 vehicles sold. Combined sales in Africa, Middle
East, Eastern Europe and Russia also improved 55 percent
compared to the prior year. The company sold 2,631 vehicles
in the region. In Latin America, Chrysler Group sold 2,357
vehicles in January. Sales volumes decreased 9 percent due
to economic turmoil in some key markets. Puerto Rico was the
market leader with 585 vehicles sold, an increase of 31
percent compared to the prior year. In Western and Central
Europe, Chrysler Group sold 3,400 vehicles, a 21 percent
decrease compared to January 2009. Italy was the market
leader with 877 vehicles sold.
Brand Sales
The Jeep brand sold 5,265 vehicles outside North
America in January. The Jeep Wrangler led the brand and the
company with 1,793 vehicles sold, a 72 percent increase
compared to the prior year. The Dodge brand sold 3,687
vehicles outside North America. The Dodge Journey led the
brand with 1,745 vehicles, an improvement of 47 percent
compared to January 2009. The Chrysler brand sold 2,236
vehicles outside North America. The Chrysler 300C Sedan led
the brand with 925 vehicles sold, an increase of 109 percent
compared to the previous year. The Ram brand sold 277
vehicles in January. The Ram brand is sold in select markets
outside North America. Chrysler Group sells and services
vehicles in more than 120 countries around the world.
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