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The joint venture completes a Memorandum of
Understanding which was signed in 2008
between Fiat and Sollers to create a project
at the Naberezhnye Chelny factory, with
production of the Fiat Linea sedan (above)
slated to start this summer. |
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Fiat and
Russian carmaker Sollers’ new joint venture is expected
to create the second biggest automotive group in Russia
after an investment of 2.4 billion euros (US$3.3
billion) and once it is fully up and running it will
target building up to 500,000 cars per year with high
levels of localisation.
The Russian
government in an official statement has confirmed the new
joint venture that will significantly step up a five year
alliance between the two carmakers that already sees Fiat’s
Doblò Panorama and Albea sedan built at the Naberezhnye
Chelny factory in Tartarstan which will be the venue of the
expanded project. The factory currently has the capacity to
produce 80,000 units annually and also builds cars from
other carmakers, but production of the Fiat models is only
at present in small numbers. At the end of last year Sollers
also opened a factory in the far East of Russia which will
build the Fiat Ducato for use by state departments.
The joint
venture completes a Memorandum of Understanding which was
signed in 2008 between Fiat and Sollers to create a project
at the Naberezhnye Chelny factory, with production of the
Fiat Linea sedan slated to start this summer.
As well as the Albea, Doblò Panorama and Linea, six other Fiat
and Chrysler Group models will
be produced at the factory by the time the joint venture is
fully up to speed in 2016. Fiat CEO Sergio Marchionne has
also stated his desire to bring Jeep production to Russia
and models from Chrysler Group brands' will become part of
the mix. Localisation will be targeted at 50 percent,
including engines and transmissions, with 10 percent of
production destined for export.
"The realisation
of this project will lead to a creation of a second largest
player on the passenger car market in Russia," the Russian
government said in a statement. Currently AvtoVAZ is the
biggest player in the market, with Renault holding a stake.
Fiat had been one of the unsuccessful bidders when a stake
was offered in AvtoVAZ, however the dramatic slump in
Russian car sales last year – they dropped by 50 percent on
2008 – means the French carmaker significantly overpaid.
Fiat will be hoping to cash in on Russian state subsidies on
new cars introduced last year in an effort to give its
ailing domestic auto industry a boost and while the major
European new car markets have either ended (Germany) or are
winding down (Italy, UK) their incentive schemes, Russia is
expected to continue their subsidies.
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