With the GranCabrio, 
						Maserati will provide one of the most glamorous and 
						stylish stars of the 2010 Australian International Motor 
						Show from 15-24 October) at Sydney’s Darling Harbour 
						Exhibition Centre. Supporting GranCabrio on the Maserati 
						stand will be the Maserati Quattroporte, the car that 
						has proven successful in a category it effectively 
						established; it has had other car makers rushing to 
						launch their own products in a bid to match the 
						Quattroporte’s performance, style, luxury and 
						exclusivity. But the Quattroporte remains both the car 
						that established this category and the benchmark against 
						which they must all be tested.
						Founded in 1914, Maserati 
						built its reputation in Motorsport dominating 
						disciplines as diverse as the Targa Florio, the 
						Indianapolis 500 and, of course, Formula One, during its 
						history. Indeed, the Maserati 250F is often credited as 
						the greatest and the ultimate definition of a Formula 
						One car, competing from 1954 to 1960. It was behind the 
						wheel of a Maserati 250F that Juan-Manuel drove to 
						victory in the 1957 German Grand Prix at the Nürburgring 
						in what is usually described as the greatest Formula One 
						victory of all time. This success continues today with 
						the Maserati MC12 which is, if anything, not only 
						enjoying a competition career as long as the 250F but is 
						even more successful. Following its launch 2004, the 
						MC12 has won the FIA GT Championship in 2005 
						(Manufacturers and Drivers), 2006 (Team and Drivers), 
						2007 (Team, Manufacturers and Drivers), 2008 (Teams and 
						Drivers), 2009 (Team and Drivers) and in 2010 Maserati 
						and the MC12 are, once again, leading the Team and 
						Drivers’ title chases for the 2010 FIA GT1 World 
						Championship.
						Building on this 
						remarkable motorsport record, Maserati has a long 
						history of performance cars that blend effortlessly the 
						high levels of on-road ability with a unique quality of 
						style and exclusivity that could only come from Italy. 
						In 2010 Maserati offers three models, the Quattroporte 
						luxury performance sedan, the GranTurismo four seat 
						coupe and the GranCabrio, Maserati’s first full four 
						seat convertible. Each has been acclaimed for their 
						style, performance and even the evocative sound they 
						produce.
						Following its 
						Australian launch earlier this year, the GranCabrio is 
						now perfectly positioned to maximize the approaching 
						summer for drivers looking for the pinnacle of open top 
						motoring. The GranCabrio is as beautiful with its roof 
						up or stowed, a transition that takes just 28 seconds 
						and which may be achieved either from a button on the 
						console or via the key in the door lock. This is a true 
						four seater and has enough boot space for a set of golf 
						clubs, while every journey will be one taken in perfect 
						comfort with the ventilation and even the audio system 
						adjusting automatically with different settings for roof 
						up or roof down.
						The Maserati 
						Quattroporte has built its reputation on providing a 
						combination of a car that is as dynamic, responsive and 
						exciting to drive as any sports car that carries the 
						legendary Maserati Trident badge, yet at the same time 
						is a spacious, luxurious saloon that can waft its 
						occupants across the city or across the country cocooned 
						in comfort. As if this apparent contradiction in 
						characters was not sufficient, Maserati has clothed the 
						Quattroporte in a body that is an all time automotive 
						design classic, one that is as handsome as it is sleek 
						and which has a hand crafted interior that could only 
						come from Italy.
						The Maserati 
						GranTurismo has the ability to turn heads even when it 
						is not visible – the fiery crackle of its exhaust note 
						on over-run or its operatic bellow under acceleration, 
						turn heads as surely as its glamorous good looks. But 
						this is no show pony that has abandoned practicality for 
						appearance. This lustrous coupe is also a full four 
						seater, with a boot to match and its comfort and style 
						delivered with delicacy separate it decisively from its 
						heavy-handed rivals.
						Nine million. That is 
						the number of trim and colour combinations it is 
						possible to have in each Maserati, so, theoretically, 
						every Maserati is different and tailored exactly to the 
						personal tastes and requirements of each owner. With 
						exclusivity the differentiator between Maserati and many 
						of its rivals, this combined with the fact that Maserati 
						badge will never be seen on any lesser car that the 
						Quattroporte, GranCabrio or GranTurismo enables Maserati 
						to ensure that its owners will always be in a rarefied 
						area of ownership and enjoying a reputation that has 
						been built on real achievement, past, present and, 
						without doubt, yet to come in the future.