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					The Pebble Beach 
					Concours d’Elegance poster this year is painted by Harold 
					Cleworth and features one of the world’s most legendary and 
					prized cars, the Alfa Romeo 8C 2300 Monza, on the occasion 
					of the brand's centenary.  | 
                                 
                                
                                    
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									Harold Cleworth began his painting career in 
									England where he produced album covers for 
									the Rolling Stones, The Who and others. His 
									paintings have a strong sense of place and 
									often employ dramatic use of open, negative 
									space that adds tension and serenity to his 
									work.  | 
                                 
                                
                                    
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						One of the most 
						anticipated traditions of the Pebble Beach Concours 
						d’Elegance is the annual commemorative poster. In recent 
						years this tradition has extended to posters created to 
						honor the Pebble Beach Tour d’Elegance and Pebble Beach 
						RetroAuto. 
						 
						“The art of the automobile is at the heart of the Pebble 
						Beach Concours d’Elegance,” said Sandra Button, Chairman 
						of the Concours. “Having renowned artists capture the 
						beauty, performance and excitement of some of the 
						world’s most desirable cars on our posters is another 
						way for enthusiasts around the globe to enjoy ‘The 
						World’s Concours.’ All three posters will be available 
						at the 2010 Pebble Beach Concours d’Elegance on August 
						15.” 
						 
						The 2010 Pebble Beach Concours d’Elegance poster is 
						being painted by Harold Cleworth and features one of the 
						world’s most legendary and prized cars — the Alfa Romeo 
						8C 2300 Monza. Designed by Vittorio Jano, the 2.3 liter 
						was Alfa Romeo’s primary racing engine throughout most 
						of the 1930s, and it also powered 188 production road 
						cars. Alfa Romeo’s victory at the 1931 Italian Grand 
						Prix at Monza gave the “Monza” name to the twin-seater 
						GP car — a shortened version of the Spyder.  
						 
						Cleworth, who began his painting career in England where 
						he produced album covers for the Rolling Stones, The Who 
						and others, has lived in California for a number of 
						years. His paintings have a strong sense of place and 
						often employ dramatic use of open, negative space that 
						adds tension and serenity to his work. A member of the 
						Automotive Fine Arts Society (AFAS), his work now often 
						features spectacular cars.  
						 
						The 2010 Pebble Beach Tour d’Elegance poster celebrates 
						the 50th anniversary of the Ferrari 250 GT SWB 
						Berlinetta. Specifically, the poster will show the 
						ultimate SWB 250, a 1961 SEFAC (as Ferrari’s racing team 
						was then known) competition berlinetta, chassis and 
						engine number 2807. While specifications varied, most 
						SEFAC “Hot Rods” (as the competition berlinettas were 
						popularly named) featured a lighter, more rigid chassis, 
						a Testa Rossa-spec engine and were stripped of road car 
						interior pieces and insulation. These cars were very 
						successful on the race track, including a first in class 
						at Le Mans in 1961. 
						 
						Capturing the magic of this powerful innovation is 
						British automotive artist Barry Rowe. This is Rowe’s 
						ninth poster for the Pebble Beach Tour d’Elegance. Rowe 
						has also painted four of the Pebble Beach Concours 
						d’Elegance posters, so he is the Concours’ most 
						commissioned artist. Making distinctive use of light, 
						shadow and movement, Rowe has illustrated the style and 
						beauty of some of the world’s most sought-after classic 
						cars. 
						 
						Since its inception in 2005, Pebble Beach RetroAuto has 
						become an integral part of Pebble Beach Automotive Week 
						for automobile connoisseurs and collectors seeking 
						historic automobilia, automotive art and the latest 
						luxury goods. The 2010 Pebble Beach RetroAuto poster 
						will feature two Jaguars racing through the Del Monte 
						Forest. Tim Layzell, the artist, has placed the white 
						D-type driven by Pearce W. Woods in the 1956 Pebble 
						Beach Road Race just ahead of the black XK120 driven to 
						victory by Phil Hill in 1950, the first year the races 
						were conducted. The cars are depicted dramatically 
						coming out of a corner and dappled by light and shadow. 
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