The two millionth car
equipped with Blue&Me system has just been delivered.
This infotainment device, was designed through a
partnership between Fiat Group Automobiles and
Microsoft. Arianna Binello picked up her 69 HP Fiat 500
Lounge 1.2 at the Mirafiori Motor Village.
Product Planning
Infotainment Director of Fiat Group Automobiles Candido
Peterlini, Mirafiori Motor Village Marketing Manager
Simona Tesio and TomTom Account Manager for FGA Paolo
Bocca handed her the keys. Bocca gave Binello the latest
version of the device: "Blue&Me TomTom2 LIVE".
A winner of international
awards, the Blue&Me system includes a Hands-Free
function with Bluetooth interface, advanced voice
recognition, USB Port and Aux in, MP3 player and SMS
interpreter. Based on Windows Mobile for Automotive, the
device is built on an open, constantly developing system
that can be updated and whose contents are flexible and
can be modulated. In fact, Fiat Group Automobiles and
Microsoft, with the support of Magneti Marelli, offer a
platform that can be upgraded for most mobile phones,
music players or other personal devices, with the
enormous benefit of the possibility of being constantly
able to follow market innovations and maintain perfect
integration with the car. All at an affordable price, in
total safety and in accordance with traffic laws.
Blue&Me is an innovative
electronic module which allows pairing of up to 5 mobile
phones featuring Bluetooth with the car. The methods of
interacting with the system make use of the microphone
in the roof light, the controls on the steering wheel
and the monochromatic display in the control panel.
Blue&Me guarantees
maximum safety and ease of use. The voice command
system, its full integration with the controls on the
steering wheel and with the information in the
instrument display allow customers who have a Bluetooth
mobile phone to use it even if it is in their jacket
pocket or handbag, without ever having to take their
hands off the steering wheel. Not to mention that the
highly developed voice recognition system allows
immediate interaction because no voice learning stage is
required and incoming SMS messages can also be
interpreted.
By connecting a digital
device to the USB port or AUX-IN socket on the tunnel,
it is possible to listen to digital music in MP3, WMA,
AAC and WAV format recorded on latest generation digital
audio players and/or USB devices. Information about the
tracks being played is available on the on-board radio
display.
To drive in city traffic
with total peace of mind, the "Blue&Me TomTom2 LIVE"
device, which combines the advantages of an integrated
infotainment system connected to the car's network with
those of a latest generation portable navigation system,
is available on request. "Blue&Me TomTom2 LIVE" not only
allows customers to use their mobile phone and media
player in total safety without ever taking their hands
off the steering wheel, but also offers an absolutely
unique navigation experience as it is built into the
dashboard and provides the most accurate traffic
information updated in real time plus real time feedback
on driving style. The setup for the "Blue&Me TomTom2
LIVE" is in the middle of the dashboard and allows the
totally safe installation of the specific support, in
addition to guaranteeing power to the navigation device
without external wiring. In addition, in terms of
Bluetooth connectivity, thanks to Blue&Me, phone, media
player and car information can be displayed and managed
on the navigation device's touch screen.
"Blue&Me TomTom2 LIVE" is
at the cutting edge when compared to the latest portable
navigation devices available on the market: Capacitive
4.3" HD touchscreen display with iPhone-type HMI;
Detailed maps of 45 European countries; IQ Routes
System: helps you choose the best route by analysing
traffic conditions collected on a 24h statistical basis
for each day of the year. TomTom HD Traffic: detailed
traffic information, queues, road blocks and works in
progress updated every 2 minutes while travelling.