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With the Giulietta (above) now having been
on sale in Italy for more than a year, Alfa
Romeo was finally stripped of its bounce and
turned in a more modest 7.26 percent rise
after selling 5,497 cars in June, 372 more
than in the same month last year. Alfa Romeo
was however the best performer from FGA for
the month and its June market share climbed
from 2.98 to 3.26 percent for the month,
year-on-year. |
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Fiat Group had a steady
month in Italy during June, holding its losses to 3.68
percent after selling fifty thousand cars, just
undershooting the overall market which was down 1.70
percent. Alfa Romeo and Lancia ended the month on a
positive note while Fiat lost more ground. However it
meant the Fiat Group didn't pull back any of the ground
it has lost as in June 2010 its Italian sales had
plunged by 27 percent.
According to automotive industry body UNRAE a
total of 168,832 new cars were sold in Italy last month
and when compared to 171,753 units during the same
period last year the market was almost flat (-1.70
percent). The Fiat Group weighed in with 50,341
registrations last month which was almost two thousand
and 3.68 percent down on the same period last year and
as a result the national carmaker's market share for the
month nudged down from 30.43 to 29.82 percent
year-on-year.
Splitting the Fiat Group Automobiles (FGA) brands up,
Fiat Automobiles sold 36,716 cars in Italy during June,
down 6.6 percent on the same month last year when it saw
39,309 sales, and as a result its market share slipped
further, from 22.89 to 21.75 percent year-on-year for
the month. With the Giulietta now having been on sale in
Italy for more than a year, Alfa Romeo was finally
stripped of its bounce and turned in a more modest 7.26
percent rise after selling 5,497 cars in June, 372 more
than in the same month last year. Alfa Romeo was however
the best performer from FGA for the month and its June
market share climbed from 2.98 to 3.26 percent for the
month, year-on-year.
Lancia was also positive, boosted by the showroom
arrival of the new-generation Ypsilon, and it's 8,023
sales in June was up 4.28 percent 329 units on the same
month last year. As a result its market share was up
from 4.48 to 4.75 percent year-on-year.
Of the Fiat Group's luxury/performance brands, Ferrari
sold 56 cars in June in Italy, down 34.88 percent
year-on-year while Maserati's 49 units was flat on the
same month last year. Jeep, which is now part of FGA,
sold 770 of its trademark off roaders, a 127.14 percent
rise on the same month last year when it had managed to
move on 339 units. Elsewhere, Lamborghini sold 8 of its
sports cars, that was flat year-on-year, while DR Auto,
which assembles selected Cheryl Automobiles models in
Italy from CKD kits shipped in from China; added another
250 units, up 70.07 percent year-on-year.
For the first half of the year 1,012,849 new cars have
been sold in Italy, down 13.09 percent on the first six
months of last year when 1,165,396 units were
registered. The Fiat Group has 296,643 registrations for
the half year, down more than sixty thousand units and
17.83 percent on the same period last year when the
Italian carmaker had sold 360,998 units by this point.
As a result the Fiat Group's market share for the first
half of the year drops from 30.98 to 29.29 percent.
The Fiat brand is FGA's big loser for the first half of
the year, its sales are down a quarter (-24.33 percent)
and seventy thousand units on the same period last year
when it had managed 279,169 registrations. As a
consequence the Fiat brand's market share for the first
half of the year slides from 23.95 to 20.86 percent
year-on-year.
Lancia is on 47,578 units for the year-to-date, down
11.02 percent year-on-year. However Lancia has
outperformed the falling overall market and as a result
its first half of the year market share climbs very
slightly from 4.59 to 4.70 percent year-on-year. Alfa
Romeo is on 34,144 units for the year-to-date, and
compared to 27,606 units during the same period last
year, that is a rise of more than a third (+34.55
percent).
Elsewhere, Ferrari is on 406 cars for the half year,
down 12.12 percent on the same period last year, while
Maserati is on 259 units in its domestic market, down 11
percent. Of the other Italian brands, Lamborghini is on
43 units after six months, down 34.85 percent on the
same period last year, while DR Auto is on 1,934 units,
down a quarter (-25.76 percent). The Jeep brand is on
3,733 units for the first half of the year, up 76.67
percent on the first six months of last year. That gives
Jeep a 0.37 percent share of the Italian market for the
year-to-date.
The Fiat Punto was Italy's best selling car during June
after 11,923 units found buyers, putting it comfortably
ahead of the Panda (10,380) in second place while the
500 (7,444) made it a top three lock out for the Fiat
Automobiles brand. Lancia's Ypsilon added 5,354 units in
June to made it four FGA models in the top five - as
well as the top ten - as the Alfa Romeo Giulietta
surprisingly absented itself from the best sellers list.
The Punto (4,904) was the best selling diesel model for
the month of June while the 500 (2,548) and the
Giulietta (2,203) in sixth and ninth place respectively
completed FGA interest in the oil burning top ten.
With 71,254 units sold so far this year the Punto is
Italy's best selling car in 2011, well clear of the
Panda which stands on 65,320 registrations after six
months. The 500 (37,710) in fourth, the Ypsilon (27,026)
in sixth and the Giulietta (21,673) in tenth make it
five FGA models in the top-ten. The Punto is the
best-selling diesel in Italy for the year-to-date with
29,977 units specified as oil-burners while the
Giulietta is the only other FGA model in the diesel
top-ten in fourth place. The C-segment Alfa Romeo has
16,467 diesel sales for the year-to-date.
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