14.08.2011 ITALIASPEEDTV: "SRT HIGH PERFORMANCE TOUR" PREVIEW

Chrysler Group newly formed Street and Racing Technology (SRT) Brand is hitting the road with its first-ever, “SRT High Performance Tour” featuring four drivers, four vehicles – the Dodge Charger SRT8, Dodge Challenger SRT8, Jeep Grand Cherokee SRT8 and Chrysler 300 SRT8 – visiting more than 40 clubs and events in the next four months. The SRT High Performance Tour kicked-off at the Walter P. Chrysler Museum in Auburn Hills, Mich., and will end in November at the Specialty Equipment Market Association (SEMA) show in Las Vegas. “We’re excited to take our 2012 Chrysler, Dodge and Jeep SRT vehicles directly to our performance fans and loyalists across the country,” said Ralph Gilles, President and CEO – SRT Brand. “Each of these vehicles is loaded with new technologies and content that SRT customers want to fulfill their need for power, performance, contemporary luxury and safety while maintaining each of the vehicle brand’s key design differentiators.” Four drivers will be accompanied by a large display trailer filled with video screens of running vehicle footage, SRT-branded merchandise and apparel, and give-away items for attendees. The team will drive from city to city and be on-hand to answer questions about each of the SRT8 vehicles.

ItaliaspeedTV

© 2011 Interfuture Media/Italiaspeed

http://www.carsfromitaly.net